CUPERTINO, Calif., Feb 28 (Reuters) - Apple Inc (AAPL) CEO Tim Cook said the company had sold more than $1 billion's worth of Apple TV set-top boxes in 2013, a small but significant number for a $99 device that has played second fiddle to the iPhone, iPad and Macintosh computer for years.
"It's a little more difficult to call it a hobby these days," Cook told shareholders at the company's headquarters in Cupertino.
Exactly what does that mean? Depends on their perception of what the schedule is! lol
What can be bad is callous non-commital attitude, no announcement of new products or acquisitions means stop will drop!
There is no other reasoning for the extreme volatility in the stock price. Makes all the sense in the world!
...Apple share price seems to be controlled by the profit requirements of the Options Market. This is the shorting and manipulation used to control the strike price for the endless, every week, options expiration. Apple is the perfect stock with the high PPS allowing shorts to drive it down $5 to $10 per share at will. They sell calls, hedge with puts, short to drive down the price to wipe out the calls, cash in the puts, let it drift back up as they cover any shares actually borrowed. It seems like a license to steal. What would happen if Apple were split 10 for 1, and those shorts only got a decrease of $1 or less instead of $10. It seems to me a split is the only thing that would cause Apple to again trade on fundamentals.
It closed that day at $530 per share and closed at $517 per share on December 7, 2012. It is now February 25, 2014 and the stock closed at $517 per share. Ironical? Stock has gone nowhere! This stock non-peformance needs to be addressed!