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Key Takeaways Q1/13 from most undervalued internet-company around the world
by flankenking •May 20, 2013 7:01 AMLocal Corp is THE pioneer in local technology
• Proprietary platform and know-how
»Real time business, product and services data integration
»Large scale local/commercial content production and syndication
»Very large scale CPC ad-serving and distribution
»Web indexing and local search relevance
»Very large scale SEO, SEM campaign expertise
»Local display ad production and syndication
»Web hosting and local/commercial domain name acquisition
•12 patents issued, 8 pending
»Key patents
–Local web indexing (for indexing local web sites across the web)
–Pay per call for local and commercial searches via a mobile device (multiple patents)
•The billion dollar industry question: How do we monetize mobile?
–Dynamic cascading menu search (for product search on tablets and smart phones)
–Bulk domain registration and content management (for very large scale SEO) - Reply to
Key Takeaways Q1/13 from most undervalued internet-company around the wordl
by flankenking •May 20, 2013 6:00 AM• NEW KRILLION-Offer bases on this important patent for Providing Localized Shopping Information issued on October 4, 2011
Very important patent: System for Providing Localized Shopping Information
which was issued on October 4, 2011.
Abstract: A localization service is provided that provides users with online information on local retailers that sell particular products. A user can perform a search using a web page associated with the localization service or by searching using an internet search engine. The user's search includes a search origin. The search origin may be defined in terms of location information such as a place name or a postal code. A search for a particular product at local retailers may be made using search parameters such as search origins, product names, model numbers, product categories, and product attributes. The localization service may provide the user with search results in the form of web pages that list which retailers sell the desired product in the vicinity of the search origin. A targeted advertisement server at the localization service may use display criteria to determine which targeted advertisements should be displayed for the user.
The USPTO granted a patent to Local Corp that appears to have significant implications for location based product and deal search offerings in the local space and has the potential to be the most valuable among a growing and increasingly valuable stable of local and directory search patents owned by Local Corp.
Patent 8,032,427 related to location based product search appears to encompass core aspects of services being offered by Groupon (Groupon Now), Living Social (Instant) and Foursquare; and is part and parcel of the product search functionalities offered by eBay's Milo, Gannett's ShopLocal, Jiwire's NearbyNow, Retailigence and Goodzer. -
Local Corp (market-cap of 40 million) development of Unique Visitors:
11/2012: 18,745,842 Monthly Unique Visitors
12/2012: 22,738,206 Monthly Unique Visitors
01/2013: 26,410,927 Monthly Unique Visitors
02/2013: 24,017,605 Monthly Unique Visitors
03/2013: 24,427,755 Monthly Unique Visitors
04/2013: 23,785,928 Monthly Unique Visitors
Compare with the development of Yelp's (market-cap of 2 billion) Unique Visitors:
11/2012: 19,358,705 Monthly Unique Visitors
12/2012: 21,017,483 Monthly Unique Visitors
01/2013: 22,293,301 Monthly Unique Visitors
02/2013: 21,063,155 Monthly Unique Visitors
03/2013: 23,364,095 Monthly Unique Visitors
04/2013: 22,252,993 Monthly Unique Visitors
Compare with the development of Tumblr’s (offer of Yahoo of 1.1 billion) Unique Visitors:
11/2012: 24,610,970 Monthly Unique Visitors
12/2012: 26,348,660 Monthly Unique Visitors
01/2013: 26,003,223 Monthly Unique Visitors
02/2013: 24,082,558 Monthly Unique Visitors
03/2013: 22,990,413 Monthly Unique Visitors
04/2013: 23,21,082 Monthly Unique Visitors - Reply to
Key Takeaways Q1/13 from most undervalued internet-company around the world
by flankenking •May 20, 2013 7:01 AMTHE NUMBER: Our Network, which reaches over 12 million MUVs - that are together with 24 million form Owned and Operated = 36 million MUVs
.
From 10K of Local Corp: "Our Network, which reaches over 12 million MUVs, is our second largest source of revenue and is our largest gross margin business by percentage and in real dollars. Our product is a nationwide database of local business and product listings along with ad feeds which monetize those listings. We provide our product in the form of a hosted solution or via an XML feed solution. Our hosted solution is designed to generate search engine optimization (“SEO”) traffic to our partners’ sites and this helps those partners to increase their reach to new online users. As with Local.the flagshipsite, we monetize those users with ads placed alongside our content and we share revenue generated from those ads with our partners. Our XML feed solution is provided to sites that prefer to maintain their own look-and-feel and we share revenues in a similar fashion. Our Network consists of over 1,200 partner websites, such as local newspaper, television and radio station websites and we have twelve month auto-renewing contracts with the majority of our partners. Our Network enables us to reach a larger audience than we can reach on our flagship-site alone." - Reply to
Key Takeaways Q1/13 from most undervalued internet-company around the wordl
by flankenking •May 20, 2013 6:00 AMLocal Corp is THE pioneer in local technology
• Proprietary platform and know-how
»Real time business, product and services data integration
»Large scale local/commercial content production and syndication
»Very large scale CPC ad-serving and distribution
»Web indexing and local search relevance
»Very large scale SEO, SEM campaign expertise
»Local display ad production and syndication
»Web hosting and local/commercial domain name acquisition
•12 patents issued, 8 pending
»Key patents
–Local web indexing (for indexing local web sites across the web)
–Pay per call for local and commercial searches via a mobile device (multiple patents)
•The billion dollar industry question: How do we monetize mobile?
–Dynamic cascading menu search (for product search on tablets and smart phones)
–Bulk domain registration and content management (for very large scale SEO) -
Key Takeaways from Q1/13 from Local Corp with an idiotic low market-cap of only 40 million
• Sequential revenue growth from $20.9 million in Q4 to $21.8 million in Q1, up 4%
• Margin expansion drove positive cash flow from operations one quarter ahead of schedule
• Record traffic:
» Overall traffic on the site and network was a record 106 million monthly unique visitors (MUV)
» Organic traffic on the site was a record 49 million MUVs
» Mobile traffic was 32 million MUVS for the first quarter 2013
• Costs savings due to cessation of direct sales efforts during 1Q
• Made significant progress on key objectives for the year:
» Expand gross margins on our largest revenue stream (O&O) – total gross margin up 4 points
» Expand revenue of our highest gross margin business (Network) – Network ex TAC up 67% from prior year quarter
• Reiterating prior guidance:
» Revenue between $93 million and $95 million
» Adjusted EBITDA of at least $5 million
• Completed a $5 million convertible note financing in April 2013 Less - Reply to
I have waited a very long time: But now is the NEW KRILLION here: Go at once to the website of Krillion!
by flankenking •May 20, 2013 6:53 AMProduct-Rich Media
Advances in online display and mobile advertising are enabling marketers to re-imagine ways to use dynamic data in creative to serve client campaigns – especially in the creation of geo-targeted national advertising campaigns – with more locally relevant information, such as product pricing, inventory, and special promotions. Here at Krillion, we can help you drive higher performance with your rich media by enabling more dynamically generated content that consumers can use as they turn to the web and mobile web to research and buy products at stores near them. More...
Custom Integration Partnerships
In order to meet the unique needs of large and fast-growing companies, Krillion brings the flexibility to adapt its programs for select partners. Custom solutions may include our data service via API or other content integration options and customized solutions designed especially for search engine partners, retailers and publishers. - Reply to
I have waited a very long time: But now is the NEW KRILLION here: Go at once to the website of Krillion!
by flankenking •May 20, 2013 6:53 AMLocal Shopping for Content Providers
Enhance your web site’s content and generate additional revenue while providing interactive, local product search results for your online communities. Krillion for content providers leverages our data service for positioning adjacent to your content sections that can benefit from “where to buy” information. This service is optimal for any product related content page and can be customized to return results by product categories, product brands, top-selling products and more. More...
Where-to-Buy Solutions for Manufacturers
Give customers who visit your site the best shopping experience, where ever they choose to buy your product, with Krillion's 360 Product Locator. Product manufacturers looking to easily increase website capabilities, drive retail sales and offer online shoppers more buying choices choose Krillion to power their where-to-buy sites. A “where to buy locally" tab is placed on your site's product pages to guide customers toward quickly finding local dealers with your products in-stock, in-store today. Krillion provides an easy implementation for manufacturers that need to deploy an improved and cost-efficient product/dealer locator solution. More... -
Krillion offers unique local product content distribution opportunities for consumer product manufacturers, content providers, retailers and rich media providers. Our API and widget technologies allow our business partners to access Krillion’s data service to enhance websites, mobile applications and marketing efforts that engage locally-focused consumers quickly with high-quality local product and availability information that can result in increased traffic and sales.
- Reply to
Key Takeaways Q1/13 from most undervalued internet-company around the wordl
by flankenking •May 20, 2013 6:00 AMIt is a joke, that Yelp has the 50-fold market-cap and Tumblr the 27-fold price of Local Corp, but both less US-Monthly-Unique-Visitors (newest numbers from Siteanalytics)
Local Corp (market-cap of 40 million) development of Unique Visitors:
11/2012: 18,745,842 Monthly Unique Visitors
12/2012: 22,738,206 Monthly Unique Visitors
01/2013: 26,410,927 Monthly Unique Visitors
02/2013: 24,017,605 Monthly Unique Visitors
03/2013: 24,427,755 Monthly Unique Visitors
04/2013: 23,785,928 Monthly Unique Visitors
Compare with the development of Yelp's (market-cap of 2 billion) Unique Visitors:
11/2012: 19,358,705 Monthly Unique Visitors
12/2012: 21,017,483 Monthly Unique Visitors
01/2013: 22,293,301 Monthly Unique Visitors
02/2013: 21,063,155 Monthly Unique Visitors
03/2013: 23,364,095 Monthly Unique Visitors
04/2013: 22,252,993 Monthly Unique Visitors
Compare with the development of Tumblr’s (offer of Yahoo of 1.1 billion) Unique Visitors:
11/2012: 24,610,970 Monthly Unique Visitors
12/2012: 26,348,660 Monthly Unique Visitors
01/2013: 26,003,223 Monthly Unique Visitors
02/2013: 24,082,558 Monthly Unique Visitors
03/2013: 22,990,413 Monthly Unique Visitors
04/2013: 23,21,082 Monthly Unique Visitors - Reply to
Key Takeaways Q1/13 from most undervalued internet-company around the wordl
by flankenking •May 20, 2013 6:00 AMRevenue between $93 million and $95 million by idilotic low 39 million market-cap are 0.4-times-reveneus. Competitors has 20-fold and more.
-
Key Takeaways from Q1/13 from Local Corp with an idiotic low market-cap of only 40 million
.
• Sequential revenue growth from $20.9 million in Q4 to $21.8 million in Q1, up 4%
• Margin expansion drove positive cash flow from operations one quarter ahead of schedule
• Record traffic:
» Overall traffic on the site and network was a record 106 million monthly unique visitors (MUV)
» Organic traffic on the site was a record 49 million MUVs
» Mobile traffic was 32 million MUVS for the first quarter 2013
• Costs savings due to cessation of direct sales efforts during 1Q
• Made significant progress on key objectives for the year:
» Expand gross margins on our largest revenue stream (O&O) – total gross margin up 4 points
» Expand revenue of our highest gross margin business (Network) – Network ex TAC up 67% from prior year quarter
• Reiterating prior guidance:
» Revenue between $93 million and $95 million
» Adjusted EBITDA of at least $5 million
• Completed a $5 million convertible note financing in April 2013 -
Pay-per-click rates for local versus national keyword terms…
Google Search Term/Click Bids
Credit Union $0.86
Seattle Credit Union $2,11
Premium = 245% -
Road Map Of Internet Revenue
The Internet is maturing into the world's greatest source of entertainment and information. But its revenue potential has been much more challenging to define and pursue than that of predecessors like radio or television.
Such fast-changing strategies combined with the fast-evolving world of Internet content providers can be instantly bewildering. There are 44 companies in IBD's Internet-Content group. They all share some similar traits, but can differ widely in their business models and
In the early days of the Internet, figuring out how to make money was confusing. Today, the ways in which consumers use the Internet are better understood, but still developing. Numerous research firms track all manner of data.
In 2012, U.S. retail e-commerce sales reached $186 billion, up 15% from the prior year. Another $36.6 billion was spent on digital advertising. There are now about 2.4 billion Internet users.
"We are still only at 1% of what's possible," said Google CEO Larry Page in a conference call after posting first-quarter results on April 18. "We're really just getting started. - Reply to
A company with such facts is extreme undervalued: with only 41 million like today
by flankenking •Apr 4, 2013 11:34 AMKey Takeaways from Q1’13
.
• Sequential revenue growth from $20.9 million in Q4 to $21.8 million in Q1, up 4%
• Margin expansion drove positive cash flow from operations one quarter ahead of schedule
• Record traffic:
» Overall traffic on the site and network was a record 106 million monthly unique visitors (MUV)
» Organic traffic on the site was a record 49 million MUVs
» Mobile traffic was 32 million MUVS for the first quarter 2013
• Costs savings due to cessation of direct sales efforts during 1Q
• Made significant progress on key objectives for the year:
» Expand gross margins on our largest revenue stream (O&O) – total gross margin up 4 points
» Expand revenue of our highest gross margin business (Network) – Network ex TAC up 67% from prior year quarter
• Reiterating prior guidance:
» Revenue between $93 million and $95 million
» Adjusted EBITDA of at least $5 million
• Completed a $5 million convertible note financing in April 2013 -
Traditional Media
2012: 110.9 billion
2016: 109.0 billion
CAGR = - 0.4%
Online/Digital Media
2012: 23.7 billion
2016: 38.1 billion
CAGR = + 12.6% - Reply to
A company with such facts is extreme undervalued: with only 41 million like today
by flankenking •Apr 4, 2013 8:16 AMNewest Numbers (from Siteanalytics)
Local Corp (market-cap of 40 million) development of Unique Visitors:
11/2012: 18,745,842 Monthly Unique Visitors
12/2012: 22,738,206 Monthly Unique Visitors
01/2013: 26,410,927 Monthly Unique Visitors
02/2013: 24,017,605 Monthly Unique Visitors
03/2013: 24,427,755 Monthly Unique Visitors
04/2013: 23,785,928 Monthly Unique Visitors
Compare with the development of Priceline’s Unique Visitors:
11/2012: 10,090,532 Monthly Unique Visitors
12/2012: 9,865,043 Monthly Unique Visitors
01/2013: 13,270,962 Monthly Unique Visitors
02/2013: 12,927,291 Monthly Unique Visitors
03/2013: 15,317,797 Monthly Unique Visitors
04/2013: 14,081,338 Monthly Unique Visitors
Compare with the development of Tripadvisor’s Unique Visitors:
11/2012: 14,134,949 Monthly Unique Visitors
12/2012: 13,825,652 Monthly Unique Visitors
01/2013: 17,486,397 Monthly Unique Visitors
02/2013: 17,073,553 Monthly Unique Visitors
03/2013: 19,728,219 Monthly Unique Visitors
04/2013: 18,340,755 Monthly Unique Visitors - Reply to
Which Is the Best Internet Bet? Local Corp Is the Best Internet Bet!
by flankenking •Apr 28, 2013 10:57 AMP/E of 8 on the base of the guidance of Adjusted EBITDA of at least $5 million
-
NEW KRILLION-Offer bases on this important patent for Providing Localized Shopping Information which was issued on October 4, 2011
.
Very important patent: System for Providing Localized Shopping Information
which was issued on October 4, 2011, and the expiration date of which as determined based
on a patent term adjustment as calculated by the USPTO is May 5, 2030
Abstract: A localization service is provided that provides users with online information on local retailers that sell particular products. A user can perform a search using a web page associated with the localization service or by searching using an internet search engine. The user's search includes a search origin. The search origin may be defined in terms of location information such as a place name or a postal code. A search for a particular product at local retailers may be made using search parameters such as search origins, product names, model numbers, product categories, and product attributes. The localization service may provide the user with search results in the form of web pages that list which retailers sell the desired product in the vicinity of the search origin. A targeted advertisement server at the localization service may use display criteria to determine which targeted advertisements should be displayed for the user.
Local Corp's New Patent Could Offer Company Significant Opportunities
Oct 14 2011
The USPTO granted a patent to Local Corp that appears to have significant implications for location based product and deal search offerings in the local space and has the potential to be the most valuable among a growing and increasingly valuable stable of local and directory search patents owned by Local Corp.
Patent 8,032,427 related to location based product search appears to encompass core aspects of services being offered by Groupon (Groupon Now), Living Social (Instant) and Foursquare; and is part and parcel of the product search functionalities offered by eBay's Milo, Ga - Reply to
A company with such facts is extreme undervalued: with only 36 million like today
by flankenking •Mar 23, 2013 4:57 AMLocal Shopping for Content Providers
Enhance your web site’s content and generate additional revenue while providing interactive, local product search results for your online communities. Krillion for content providers leverages our data service for positioning adjacent to your content sections that can benefit from “where to buy” information. This service is optimal for any product related content page and can be customized to return results by product categories, product brands, top-selling products and more. More...
Where-to-Buy Solutions for Manufacturers
Give customers who visit your site the best shopping experience, where ever they choose to buy your product, with Krillion's 360 Product Locator. Product manufacturers looking to easily increase website capabilities, drive retail sales and offer online shoppers more buying choices choose Krillion to power their where-to-buy sites. A “where to buy locally" tab is placed on your site's product pages to guide customers toward quickly finding local dealers with your products in-stock, in-store today. Krillion provides an easy implementation for manufacturers that need to deploy an improved and cost-efficient product/dealer locator solution. More...