“Baidu is reaping the benefits of Google’s ban in China—and of course, a massive and growing internet user population,” says e Marketer in the report, which breaks out search ad revenues from the overall digital advertising market for the first time.
The research firm notes that China will account for $14.90 billion, or 32.8 percent, of the global search spend in 2015. The U.S., by comparison, will account for $25.66 billion in ad spend this year. But, with rapid growth search growth of 32.8 percent this year — nearly double the overall growth of 16.2 percent — it’s easy to see that China could soon eclipse U.S. search spend. Spend that Google is missing out on.
For another perspective on future growth, the U.S. has internet penetration of over 86 percent of the population, while in China, just 46 percent has internet access according to Internet Live Stats
GOOG value rises $50 bln in AHrs on stronger than expected earnings report. Stock is up $65 in after hrs
They can easily buyout TWTR for $35 bln lol. They should use their stock price surge to buyout TWTR imho