Too small for Icahn or Buffett.
There is no white knight for this stock.
There will be no buyout from Under Armor, Nike, or other fitness company.
This will languish in the $20/share range for a long time. Think of the opportunity cost of holding this stock.
It is on its way. I am sure you purchased your short at $50/share so you will still make money.
Make sure to sell it when the stock hits $45/share.
This company will not be put up for sale in 2016 as per inside sources. The stock will continue to decline as profits remain elusive.