any buyer knows that without a bid, the stock will continue to fall. that's why the company is seeking a buyer. and so we're talking about a stock valued by the market at $37 which will continue to fall. leaked talks have pushed the stock to $50 while the value of the company continues to decline. so every day that goes by without a buyer, the stock should conceivably be losing value. so unless there's a bidding war on a declining asset, i don't see the selling price to be near the high end. also realize that Yelp brings a LOT of baggage with it in terms of negative press. there's a lot of promise if certain policies are changed and partnerships formed. but as is, it's kinda an unfinished product - a platform without direction.
so basically, i see the stock price as faltering over the coming days toward the lower $40s and IF a buyer comes through it might be in the upper 40s to low 50s. part of it has to do with the market overall as well which is a bit overextended. Yelp will take a breather along with the market this week. It's reached near its top at this point following a market up 270pts. When the market falls, Yelp will fall. And every day that goes by without a buyer, the price will decrease. The buyers know this. So unless they're afraid someone else will bite first, they will wait it out. Yelp will want to expedite things to get a higher bid. But if a buyer realizes they're trying to speed things up, they'll just wait it out. We can probably expect more leaked stories in the coming weeks in an attempt to scare buyers to move faster. But leaks point to one thing only and that is weak interest.
it's fairly likely that the spike will continue for a bit given the strength of the movement and likelihood that this comes up on people's radar tomorrow due to the large gain. i have no clue and don't care if there was any real news. the assumption is no news until there is news, especially with a penny stock. but that's not going to stop some good trading from happening. last time this happened, it went to $8. unless there's some real funny business going on, that's unlikely. but i think it's premature to call a top so soon.
sorry, buy and hold is not my style these days. i'm a trader and was looking for a small move when this thing went crazy today. i once tried EKSO and got burned. so this will only be a trade even if i hold for a few days, that'll be it. either way, it is likely this stock will continue to move. the activity here is unusual. it could be purely speculative like the last run-up. but i don't think this is a one day thing necessarily.