Digitimes reports Samsung "has stepped up" its purchases of chips from Himax (NASDAQ:HIMX) and other Taiwanese suppliers. The site adds Himax, traditionally an LCD driver supplier to Samsung, will begin shipping OLED drivers to the company in Q3.Soft early-2015 sales to Samsung and Chinese smartphone OEMs have weighed on Himax. There have also been concerns Himax will lose share at Samsung as the latter begins more widely using OLEDs (long a staple on its high-end phones) within cheaper phones.Shares are up 8.4% since Rosenblatt upgraded on Wednesday morning.
On top of the expected resolution migration, we're also optimistic about the longer term contribution from two product areas, namely AMOLED driver IC and TDDI, which integrates the driver and touch panel controllers into one. On the AMOLED driver IC front, we collaborate closely with multiple panel customers in Korea and China, some of which are likely to see meaningful volume starting early next year.
Samsung Display actually saw a 12% increase in sales (6.85 vs 6.10)
□ OLED: Shipments increased including new premium products
□ LCD: Solid performance driven by expansion of premium TV panel
decreased by mid single-digit % YoY
This may lead to increase in revenue of more than 20%
Oled 2014 Q1 reveune $37.8 million
With the improvement in OLED shipment from Samsung during 2015, we may expect OLED to have more than $250 million in revenue and $1.50 in earning.
I follow both but I still believe OLED is in much better position and has better growth. INVN has number of competitors and margin pressure from apple. SWIR is expensive with its growth rate and has also number of competitors.