Digitimes reports Samsung "has stepped up" its purchases of chips from Himax (NASDAQ:HIMX) and other Taiwanese suppliers. The site adds Himax, traditionally an LCD driver supplier to Samsung, will begin shipping OLED drivers to the company in Q3.Soft early-2015 sales to Samsung and Chinese smartphone OEMs have weighed on Himax. There have also been concerns Himax will lose share at Samsung as the latter begins more widely using OLEDs (long a staple on its high-end phones) within cheaper phones.Shares are up 8.4% since Rosenblatt upgraded on Wednesday morning.
On top of the expected resolution migration, we're also optimistic about the longer term contribution from two product areas, namely AMOLED driver IC and TDDI, which integrates the driver and touch panel controllers into one. On the AMOLED driver IC front, we collaborate closely with multiple panel customers in Korea and China, some of which are likely to see meaningful volume starting early next year.