"still being hyped on the momo sites"
That about sums it up. But momo always dies. JCP is headed for BK so please hold your shares (if you actually have any).
It's not age alone. There are some ex-short bus riders like Schmuckslap who are still in their thirties. The "special" cases.
Next year they'll upgrade from paper tape input to the new mylar tape. Waiting on Ullman.
"if they are true or"
True? Now you are going to worry about true? Better go back and remove all your old posts.
That's your basic mistake. Shorts aren't taking down JCP. JCP is taking down JCP. Since you didn't sell your puts at the open better hang on to them.
"Normal gross margin possible, i.e 37 to 40%"
Penney didn't think so when they gave their margin forecast for 2015. Nice try.
They lost nineteen cents a share in the fourth quarter. If you believe zero you'll probably believe Penney the next time they say they have no need to raise more capital.
OK we know the only potentially profitable quarter for JCP is the fourth quarter. You just lost .19/share for 2014 so you'll have to wait another year to even hope for good news. But that does NOT mean you have to just sit back and lick your wounds! Start now with these positive events...
Easter hat sales should boom in March
Could be a run on barbecue forks for Memorial day
Fourth of July - think anything that's colored red, white or blue
Yeah, yeah - sales were up, margins were up, but bottom line they still had another horrible year. Hope you own a lot of stock.
"would be for people to travel and commute a lot less."
Then they'd have time to milk their goats, feed their chickens and grow their kale.
Musk's Especially Stupid Pronouncements are currently legal. In a recent news conference, when asked about ESP, the head of the SEC said "caveat emptor".