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If ZNGA can close near the high of the day with volume above 30 million shares, I reluctantly admit this looks like an excellent short term trade toward the $4- area. Keep in mind this stock has established a recent record of fading near the close. Longer term, we have one more (in a string) lack of earnings reports due this summer, so I wouldn't consider this buy and hold material. It is a stock for traders. Volume is strong today, and I won't argue with that number. The fundamental problem for ZNGA is a failed revenue model, and this is by no means resolved. Bottom fishers, cast away. You might make some money here. Don't forget to sell too early.

Sentiment: Buy

The reasoning is simple. The odds of winning are much better.

Sentiment: Strong Sell

March 2009 low on the S&P 500: 666
Today's close: 1,666
In other news of the day, ZNGA had a massive move of one penny on lethargic volume.
1,666 minus 1000 = 666
What will be a suitable epitaph for the bull dog?

"I came. I saw. I lost."

Sentiment: Strong Sell

For a moment I thought we were dealing with a pink sheet issue. When the big boys carry out their antics day in, day out, it all translates into quite sizable returns. I will also never say this hype cannot break again above $4-. Pinus has plenty of your money to throw at his company. If your so-called product is a failure, you might at least post some numbers by speculating in your own stock. Longer term, and that is all that matters, the game cannot persist.

Sentiment: Strong Sell

Keep in mind ZNGA has 2000 people on the payroll to produce this rubbish, so obviously big money is necessary to come up with the next fad. Do you remember Draw Something? The $160 million boondoggle was all the rage for several New York minutes. It is now a distant memory, written down as a bad experience. When do the virtual crops rot in the fields? I actually anticipate a period when people revolt against these drugs of conformity. It is likely to coincide with a serious economic decline. Then there will be much more basic concerns than Farmville, Version 2.

Sentiment: Strong Sell

It's called screen size. Both ZNGA and Farcebook must contend with this dilemma. How does one strategically place advertisements on a limited surface area? I suppose one could flood the entire screen with ads for a mandatory period, but this is sure to be a major turn-off for the viewers. This is the essential problem with the freemium model. Where does the revenue come from? Online gambling seems an act of desperation as it becomes increasingly clear to the ZNGA brain trust that these silly games will not produce consistent revenue. Should online gambling not come to fruition, and it is a bureaucratic nightmare, the bull dog is toast.

Sentiment: Strong Sell

This stock increasingly moves like a pink sheet issue. The manipulation rings loud and clear. ZNGA might look forward to be one day listed on the Vancouver Exchange. Buyer beware. It is always best to know who is sitting at the poker table.

Sentiment: Strong Sell

I quickly became addicted to ZNGA's latest addition to the lineup, "Running With So-called Friends." After many hours of play, I finally struck gold. There are some things China Girl doesn't need to know about, and fortunately, she doesn't have access to my credit card statements. Is it time to issue a buy signal on this stock? Legitimate guru opinions only.

Imagine the biblical implications for ZNGA. My virtual crops in the Farmville universe are thriving, yet I suffer from famine. True, I did figure out how to smoke a few of the hybrid varieties, but there is very little in terms of bodily nourishment. If this sham outfit, in the midst of its restructuring, were to offer a full menu of virtual sex, I would have to issue a major league buy signal. Everyone knows sex sells. I learned this concept long ago in the Philippines and China. If ZNGA wants to enter the world of gambling, the perfect tandem mate would be virtual working girls. Just like that city of sin, Las Vegas. They could start with a simple version of virtual strip poker.
I am however troubled by that age old philosophical question. What is the difference between appearance and reality? ZNGA longs will soon be asking this very same question. Reality is sometimes painful.

Conceal me what I am, and be my aid
For such disguise as haply shall become
The form of my intent.

--Twelfth Night

Sentiment: Strong Sell

For the moment, it is. Somehow, I always respected common working stiffs with dirt under their finger nails. I believe the speculators here will be in for a rude awakening when the veils of falsehood, nothing more than hype and lies, are removed. You will come to know your intimate relationship with money in a most unpleasant way.
I suspect the roots of the spiritual revolution will be found in money and wealth accumulation. It is a seeming paradox. Be careful what you pray for, because you might get it, only to have it confiscated in one clean swoop.

Sentiment: Strong Sell

The 24 hour prognostications, expectations so to speak, generally lead to dark resentments, and it is best for me to leave the short term reading of tea leaves to the pros here on the message board.
Summary: There are few stocks more manipulated than ZNGA. This is the way of the Kosher Nostra. Manipulation only works over the short run, and the sheep are a necessary ingredient for the charade to function.
Again I ask, what human being can avoid the long term consequences of Karma Yoga? Not you. Not me.
The patient ones can watch this rubbish descend to the lowest depths of Dante's Inferno. However, patience is a rare quality in these parts. It is all about the big picture, not a single frame.

Sentiment: Strong Sell

I will reiterate that there are no investors in the traditional sense of the word on the bull dog landscape. Conservative money isn't anywhere near this hype. Conservative money is interested in both return of principal and principles. This brings us back to that little article on Steve Cohen and SAC Capital and the subject of insider trading. ZNGA is facing these very charges in civil court. Cohen already wants to settle with the SEC for a cool $616 million without admitting any wrongdoing. In the grand scheme, the fine represents only 6% of his net worth, so it is simply the cost of doing business as usual. There is a "minor" problem with the judge, who wants to know why Cohen would pay such an amount if he has done nothing wrong.
Summary: The Vanity Fair article is a synopsis of how the game on Wall Street is played. There is a very high degree of arrogance among the big boys. They operate with apparent impunity. Money seems to buy justice.
ZNGA's secondary offering ($600 million plus) was insider trading plain and simple. Stock was dumped at $13- when the insiders knew the outlook for the company was dismal. The jury will have a field day.
Meanwhile, despite his legal woes, Cohen just picked up a $155 million Picasso and another estate in the Hamptons. Arrogance indeed. This is the way of the Kosher Nostra.

Sentiment: Strong Sell

This is a most pertinent ZNGA topic. There has been, nor will there ever be, any SEC investigation into the criminal conduct of ZNGA insiders, which clearly includes Mr. Pinus. However, this still leaves one major can of worms fully open, and that would be civil litigation. In a civil trial, you need not prove criminal intent, but only gross negligence, so the benchmark is much lower. That became an OJ Simpson problem, as you recall. From the comments of the cheerleading squad, one would think that no civil litigation is pending, because the subject is never mentioned. I assure you there is, and plenty of it. I suggest you look at current attorney fees for ZNGA, which are paid by the shareholders of course.
I am happy to report the SEC is slowly weening themselves off the porn addiction. They are hot on the tail of Stevie Cohen (pal of Blankfein) and many of his underlings at SAC Capital have already gone down. There's a good chance someone will soon spill the beans in an effort to reduce their sentences. This is all long overdue. Insider trading is rampant in the markets, and most receive maybe a slap on the wrist. I highly recommend the Vanity Fair article on Cohen and his gang.
ZNGA is by no means out of the woods because of pending civil litigation. This should not be ignored by any of the so-called investors in the common stock.

Sentiment: Strong Sell

Mr. Pinus just announced this latest cost cutting move. Here's the CEO's quote direct from Reuters: "Our games are so incredibly simplistic and infantile, they can be created in most any part of the world. Either ZNGA joins the new global economy, or we will be left in the dust. Talented game developers are easily found in the former East Pakistan for 23 cents per hour."
The company is rumored to be in the market for a structurally sound multistory building in the heart of Dhaka, complete with rebar. All current Townsend Street employees have been offered positions in Bangladesh at the prevailing wages in that country. Executive operations will be relocated to Mark's Pacific Heights mansion, as there are many empty rooms. Mr. Pinus will then qualify for the home office tax deduction. The Townsend Street headquarters will be sold to raise cash. It was also announced ZNGA will move its call center to Bangladesh, and the company is currently interviewing for applicants with toned down Bengali accents.
Should these moves go through, I believe the company will soon post some earnings. I hereby issue a level 10 buy signal. The use of full margin is well advised.

Sentiment: Strong Buy