I can't really answer your specific question but there are a lot of things that didn't quite make sense. What was so different about Turbo that cost so little compared to other films? Production cost, marketing, and distribution typically round to about $300-400 mil in prior movies before they could see profits. You are astute in picking up the fact that Turbo grossed only $246 and yet DWA is already profit? Something is fishy here.
I also picked up another skeptical data on their "Rise of the Guardians" TV astounding $42 million in Q3 alone. Wow, this seems large, It's almost like cinematic revenue from a new release. Is anyone believing in that?
Astute analyst probed management for validity of the 35% income or $42 million from "Rise of the Guardians" TV in the 3rd Quarter. I would have to say this number is extremely large, and definitely captured my skepticism as well. Management could not give a clear answer, but instead appeared perturbed and unclear. For a movie that had poor cinematic and rental numbers but MAGICALLY did wonders on TV??? TV? did anyone see any "rise of the guardians" on any TV program?
Many analysts expected this quarter, even under the best estimates, to be nonprofit, and even a loss. The question still remains where and how did they get this $42 mil from TV rise of the Guardians. Without this astounding 35% of Q3 contribution, the quarter would have been a huge loss.
Will this come back in haunt them later? That remains to be seen.