they have a low rev/ high cost problem so sales are the only hope for saving this company. IMO.
So we hear sales PRs when they infrequently occur. They had a skoosh of momentum and then blew that by failure to sell significant new business. It is good to hear old biz renew but they treading water.
Rain...there are sooo many creative applications for learning...rain needs invigoration after it's viability is restored. It needs to apply its unique skills ( VC) into/onto places never before seen by VC. A new category of client would really open eyes as to the investment potential in VC. Learning-learning-learning. Its what the President has pointed to as our most vital need and the only way we will continue to succeed.
How many sales forces in pharma land are in need of quick but detailed product pitchs that are learning based? It may sound like over-kill but its not.
Then the military-- OMG. Do they want to bring every officer up to speed on sexual misconduct besides new operational doctrines--- come on RAIN/VCTL the world wants to learn, you're there to help!
WF--I guess the question will be answered someday...and I hope on that day they shock the market by saving a NEW ACCT. PR with a large number in it. 20 people means 2M$ in sal/ben. but also means low intensity sales. Granted, they can message very cheaply and target very accurately but can they extend the features to the point that big softie makes it part of their program?
Think about automotive- ( yeah I know, automotive), their manuals have become 125 pages of DON'T DOs while auto systems and features are more complicated than learning an IPAD. Think about an auto maker saying: FREE with your FORD FOCUS, take this course and learn all you can learn about how to get the most out of your FOCUS. That's the hope, for me at least, that they express some strategic intent and a path to get there.
Then of course, how do they fund the coffee etc...
Right now you are speaking but saying NOT MUCH. The rule of thumb- if NO $#s are present in a PR, they are incredibly small. So lasso up a significant account and present that. The stock is still floating near the BK price so the market is saying: NOT MUCH HOPE.