go to the site for comicconbox. It's actually now fully sold out. Obviously no idea on how many actual units they put out though.
For reference, Lootcrate website is in the top 3000 in the US. We might not get there, but I don't think we have to with a premium product and foot traffic.
Knocking it out of the park from the get go. Now this is a supplemental revenue stream I can get behind. Since you can buy them as 1 ofs I bet there will be lots of people who get them for people as gifts etc at the conventions.
I've seen Loot Crate (an established competing service) advertising lately on Youtube, but I don't believe they have the pseudo brick and mortar stores that we have via the conventions. Heck, even though they've been at it for a while, they still might not have the level of vendor relationships we have, and they certainly don't have the celebrity access.
I remember Bruce signaling as much in a cc when stating regarding Walmart something like, "That's all we are working with them on right now.......at least that we can disclose."
It's unclear if this is a Wizard World product or we're just giving a huge endorsement since it's being promoted as "Wizard World Presents", I like it either way. Full site launches next week. .
Thanks, outside of those narrow uses you mention regarding old items/furniture/buildings is there any application where the VR is superior? Usable from farther away, cheaper to implement, or maybe used through TV which wouldn't transmit visual watermarks or something?
One specific point then more general.
2.5 million would be great, outstanding in fact, but I think it's safe to assume 2.5 million over all twelve videos rather than 2.5 million for each video. Maybe I'm wrong. Hopefully, in fact.
As to sounding like a short. That's because I don't like the ConTV venture. It just seems like a risky use of capital. The only model I know of for precedent is WWE network, which is not a failure but not a smash hit either, and they provide massive incentives. I would have MUCH rather seen that 500k spent thus far have gone into something like additional international presence.
ConTV puts a much higher ceiling on this stock. Dramatically so, but I think with the conventions alone it was possible to see the 1.50 range toward the end of this year with low risk, and I'll take a low risk double opportunity all day.
Regarding criticism in general. don't like boards that only discuss positives (or negatives for that matter.) If you look back like 5-6 months you'll see that I spent some time on this board by posting several times a week, many times mostly to myself until a few people started noticing and responding. The point of that has been gaining additional eyes out there gathering information that could then be aggregated and discussed here. In an illiquid uncovered stock like this it is useful to have a community.
Finally, yes, I own shares. But to be fair it's not a ton. Safely under five figures. The second ConTV starts gaining real traction I'd buy more which honestly, I think could be gleaned via Alexa and Twitter prior to the stock leaving me at the station.
So good luck to all of us, and thanks for contributing to the board.
Be careful. There are a lot of "puffy" metrics in there. For example, "over six million views during its two week CONtv run and subsequent YouTube airings," for fight of the living dead. Why include the Youtube numbers?
I checked Youtube and there are 3million plus views there. Plus ConTV had the thing broken into 12 segments. So say there were 2.5 million views on ConTV then /12 that's 200k viewers. Not nothing, but hardly exciting.
Then, "based on the tens and tens of millions of viewing minutes..." millions of viewer minutes?!
Worrisome to me is that
1: They never claimed prior to this that there was going to be a "preview period". It sounds like they're just renamed a slow start.
2: There was no talk of sign ups #s. Paid or otherwise.
3: No talk of whether videos will be viewable internationally, which was a drag during Fight of the Living Dead.
4: This announcement didn't come with the promise of any additional content.
However there is still hope in that:
1: I think Morphin Life will be successful with numbers rivaling Living Dead but with a clientele who are actually likely to support the platform.
2: Those film festivals could bring in cheap but targeted content.
3: I would be very surprised if they didn't have a plan in place where they can really ramp sign ups by saying something like, "sign up for a year to the premium edition and get a free three day pass" That would instantly spike the premium side because a year at $7 per month is 84 and a three day is 75 so it's basically a wash plus you get the content. In other words, they have the ability to create massive incentives.
4: There is at least a chance that they actually viewed this period as a trial.
The transcript would be hilarious if i hadn't lost so much on this stock. My favorite exchange by far is when they push Andrew off the call to take another caller who then states: " Yes. I would like Andy to keep asking questions, please."
I haven't found a transcript/recording yet, but apparently the guy from Lawndale capital who is on all the calls ripped them a new one. He's on twitter talking about how the management company he works for had made a superior competing offer to save the company and can't understand why it wasn't accepted.
Part copy/pasted. You can search for the rests.
I don't know anything about marketing, just passing along. Sound like we're basically paying someone to come up with novel ways to monetize the brand.
UEG Wins Brand Engagement, Content Creation Assignments For Comic Cons/CONtv
As part of this agreement, UEG will develop experiential programs for Wizard World Comic which has 27 events currently scheduled in 25 U.S. cities in 2015. The programs will be designed to enable fans to touch brand products, experience them live, see them on television, hear about them on radio, engage them on social media and associate brands with an experience they love, the companies said.
According to the firms, The Wizard World Comic Con brand has the potential to represent billions of fan impressions, through its events as well as CONtv, a new over-the-top, on demand digital video network for Pop Culture fans. Launched on March 3rd with over 1600 hours of programming spanning cult television, sci-fi, horror and fantasy films, so-called “grindhouse classics”, and martial arts adventures, CONtv is rolling out across a spectrum of devices including Roku, Apple iOS, Android, Xbox, Samsung, Smart TV, mobile and tablets.
My thoughts exactly. The asset payoff diluted, but at least it's still in play. Any idea what will happen Monday?
Interesting note in the article on Alburqueque is that it is the same dates as Sacramento. Trial run for using split squads internationally?
Also, I think Mythica is probably the sweet spot for ConTV. Too good for Youtube not good enough to get true distribution. The problem is whether there is enough of an audience. I understand John is 'going for it' but it makes me nervous how far outside their lane they are with this endeavor.