A.D.A.M., Inc. Launches Advisor Tools 2.0

State-by-State Employee Benefits Benchmarking Data Now Available

• Press Release
• Source: A.D.A.M.
• On 7:00 am EDT, Thursday October 8, 2009

ATLANTA--(BUSINESS WIRE)--The Employer and Broker Solutions Group of A.D.A.M., Inc. (Nasdaq: ADAM - News), which provides client acquisition, retention, and agency management solutions to nearly 600 of the nation’s top health benefits brokers, today announced that it has launched Advisor Tools 2.0, A.D.A.M.’s comprehensive suite of applications for brokers that includes proprietary benchmark reporting, research and regulatory information, and other valuable HR tools.

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Symbol	Price	Change
ADAM	4.24	+0.09

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Advisor Tools 2.0 helps A.D.A.M.’s broker partners effectively participate with their clients in the current discussions of employee health care costs. A key component of the product is valuable state-by-state employee benefits plan cost data from thousands of actual employers across the country.

“We understand that in today’s environment, employers struggle with how to take care of their employees and their bottom line at the same time. Our broker partners are the trusted advisors to their employer clients on these issues,” said Kevin Noland, A.D.A.M.’s president and chief executive officer. “With comparative state-by-state benefits cost information pulled from the thousands of benefit plans managed through A.D.A.M.’s Benergy® communication platform and made available through the Advisor Tools 2.0 application, we help brokers and employers make good decisions based on real, relevant, and timely data.”

The Benergy communications system is a SaaS-based platform that provides HR administrators and employees 24/7 access to benefits information and decision support tools, health reference content, and human resources programs. Benergy is currently used by nearly 6,000 companies who want to efficiently and effectively communicate with their employees.

Advisor Tools 2.0 is a complete SaaS-based solution for brokers to communicate critical benefits and employment related information to their clients. The product contains a comprehensive library of the latest human resources regulations, HIPAA privacy guidelines, business building and modeling tools. Together with A.D.A.M.’s companion products AgencyWare and Client Community, Advisor Tools is part of A.D.A.M.’s industry-leading solution used by the nation’s leading health benefits brokers to manage their business and client portfolio.

About A.D.A.M.’s Employer and Broker Solutions Group

A.D.A.M. (Nasdaq: ADAM - News) provides next generation, SaaS-based solutions to help small and medium businesses achieve business success through an engaged workforce. With nearly 6,000 employers already using Benergy, our leading employee communications platform, we are redefining the interaction between employers, employees, HR professionals, and benefits brokers in a way that leads to greater organizational commitment and positive corporate performance. For more information, visit www.adam.com or call 1-800-755-ADAM.

A.D.A.M. Forward-Looking Statements

Except for historical information, all of the statements, expectations and assumptions contained in this press release are forward-looking statements. These statements involve a number of risks and uncertainties that could cause actual results, performance or developments to differ materially. Factors that could affect the company's actual results, performance or developments include general economic conditions, development of the Internet as a source of health information, pricing actions taken by competitors, demand for the company's health information, regulatory changes in laws and regulations that impact how the company conducts its business and the other factors described in A.D.A.M.’s filings with the SEC. A.D.A.M. disclaims any obligation or duty to update any of its forward-looking statements.

Company Contact:
A.D.A.M., Inc.
Erica Ryan, 404-604-2757
eryan@adamcorp.com
or
Investor Contact:
Lippert/Heilshorn & Associates
Jody Burfening/Amy Gibbons, 212-838-3777
investorrelations@adamcorp.com