Clear2Go(TM) Invites Fans to Win a Ride with World Champion Cyclist, Lance Armstrong

• Press Release
• Source: Applica Consumer Products, Inc.
• On 12:08 pm EDT, Monday October 26, 2009

MIRAMAR, Fla., Oct. 26 /PRNewswire/ -- Who dares to believe they can keep up with seven-time Tour de France winner, Lance Armstrong, on a bike? Well the people behind Clear2Go, the sports water bottle with a replaceable filter, are giving would-be cyclists around the country the opportunity to do just that.

From October 26th through December 7th, 2009, fans, amateur spinners and fitness buffs can enter for a chance to win a one-on-one bike ride with Lance Armstrong in his hometown of Austin, Texas by going to www.Facebook.com/C2GoRideWLance and entering the "Ride with Lance Sweepstakes." Participants can earn additional entries by uploading photos of themselves in keeping with the sweepstakes rules and photo entry themes explained on Facebook.

The grand prize winner and a friend will receive an all expense paid trip to Austin where the winner will get a personal bike ride with Lance and their very own TREK® bike to ride and keep.

"Working with Lance on the launch of Clear2Go this year has been such a positive experience for us," says Stu Levitan, a General Manager at Applica Consumer Products. "Everywhere we go consumers ask us about what he's like, so we thought let's give them a chance to find out in a way that encourages health and fitness."

Armstrong, who helped design the Clear2Go bottle, relishes the time he gets to spend with fans. "I love to spend time with my fans and fans of cycling in general. It's good for the sport. This ride is going to be fun and maybe a little bit rigorous," jokes Armstrong. "I just hope the winner is ready."

To stay on the top of the latest developments for the "Ride with Lance Sweepstakes" and enter for a chance to win other prizes, visit www.Facebook.com/C2GoRideWLance, Twitter @Clear2Go2Win or www.Clear2o.com.

About Clear2Go

Clear2Go(TM) is a portable, reusable water bottle with its own replaceable filter that can be filled from any tap water source, offering the convenience of a standard plastic water bottle. It removes 99% of microbial cysts and filters up to 100 gallons of water; this is the equivalent of using 757 plastic water bottles. The average cost of drinking the recommended amount of water using bottled water is $1,400 annually and one Clear2Go(TM)( )water bottle costs between $14.99 and $17.99 and can last for up to two or three months. Clear2Go(TM) can be purchased at grocery stores, mass merchants, sporting good chains, bike shops, convenience stores, www.amazon.com and www.clear2o.com.

About Applica

Based in Miramar, Florida, Applica is a marketer and distributor of a broad range of small household appliances. Applica offers quality kitchen and home products, including well-known and tenured company-owned brand names such as George Foreman® Juiceman®, LitterMaid®, Clear2O® InfraWave®, Breadman®, Russell Hobbs® and Toastmaster®, and licensed brand names, such as Farberware® and Black & Decker®, the leading brand in small kitchen appliances.

Applica's customers include mass merchandisers, specialty retailers and appliance distributors. Applica, with its line of Black & Decker®, George Foreman® and Toastmaster® products, plays a significant role (top 5) in 14 categories, including No. 1 in toaster ovens, irons, and contact grills.

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