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CHICAGO, IL--(MARKET WIRE)--Jan 9, 2009 -- Building off the early success of their online portal, GoHealth Insurance has created a new interactive Plan Finder that makes it easy for shoppers to compare affordable health insurance plans online.
The new tool lets shoppers choose their desired deductible, copayment, and coinsurance rate using an intuitive set of sliders. Shoppers also provide some basic underwriting information -- including gender, date of birth, and ZIP code -- to ensure accurate premiums. Shoppers will get an instant health insurance quote based on the information they provide, letting them compare plans that match their budgets and health needs. The Plan Finder is located at http://www.gohealthinsurance.com/plan-finder.html.
Said Brandon Cruz, GoHealth Insurance President and CTO: "Health insurance is complicated. We're trying to make it simple." In addition to being company president, Cruz was one of the original developers of the technology behind the Plan Finder.
"People shop for insurance in different ways," said Cruz. "Some people want to talk with a local agent. Some people want to buy online. Some people are concerned about the amount of coverage they get, while others are looking for affordability. The goal of GoHealth Insurance is to serve all these needs, and to provide a one-stop shopping experience for all kinds of medical insurance buyers."
Launched in June of 2007, GoHealth Insurance is positioning itself as a leading online source of tools and information to make shopping for health coverage easier. The Plan Finder is the latest part of an ongoing effort to help people find and buy their own individual health insurance. By allowing consumers to set their desired deductible and copayment, the Plan Finder simplifies the shopping process -- making it easier for people to find affordable health coverage that works with their budget.
About GoHealth Insurance
GoHealthInsurance.com makes buying health insurance simple. GoHealth Insurance explains health coverage options in plain English, provides free health insurance quotes, connects shoppers with local agents, and helps consumers choose plans that meet their health and budget needs.
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