DealTaker First to Deliver Black Friday Circulars to iPhones & iPod Touches

Free Mobile Bargain Hunting Tool Puts Holiday Deals in the Hands of In-Store Shoppers

PLANO, Texas, Nov. 25 /PRNewswire/ -- DealTaker.com announced today the launch of their proprietary Black Friday application to deliver store insert fliers and circulars directly to consumers' iPhones and iPouch Touch devices. The free application is available at http://www.dealtaker.com/iphone.

Unlike existing applications that deliver news and text messages about Black Friday, the DealTaker application brings the multi-page printed store circulars directly to iPhones and iPod Touches, putting the hottest deals in the hands of the more than 50 million users worldwide.

Black Friday is the biggest shopping event of the year, and DealTaker was the first to publish 2009 Black Friday Ads on October 7. But Black Friday can also be a frustrating event as bargain hunters carry stacks of circulars to guard against the inevitable price discrepancies. Historically, those without circulars in hand were left to resort to haggling with store clerks over price.

"Black Friday is a race to get the best deals, and having sale fliers on your phone is a huge advantage for bargain hunters," explained Shawn McCarthy, Vice President, Product Strategy & Development for DealTaker. "With the DealTaker Black Friday iPhone application, shoppers can easily pull up the exact circular on the phone, zoom in and quickly show store clerks the advertised price."

The application features your choice of a listing or grid view of Black Friday store ads; an interactive Black Friday checklist; ads in PDF or image format; ability to email, tweet or share ads with friends on email, Twitter and FaceBook; link to the DealTaker Black Friday Forum; and link to DealTaker's most recent coupons and deals.

About DealTaker.com

DealTaker.com is the premier destination for consumers looking to spend less and get more. A free coupon site for members to share and take deals, DealTaker.com makes it easy to save on merchandise and services including food, travel, electronics, home furnishings, jewelry and pet supplies, among others. Founded in Plano, Texas in 2004, DealTaker.com works with more than 2,000 stores, over 21,000 followers on Twitter and more than 233,000 deal-sharing members to provide over 9,000 active coupons and deals every day.