Equity Research on Dollar Tree Inc. and Dollar General Corporation - Discounts Still Sought By Consumers

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Increasingly cost-conscious consumers continue to show a preference for low priced goods to the benefit of the discount and variety store industry. High unemployment rates and low consumer spending are fueling a switch to discount retailers like Dollar Tree Inc. and Dollar General Corp. Dollar Tree Inc. report is accessible for free by registering today at http://www.shinesrooms.com/DollarTreeInc141111.pdf.

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As more and more consumers demonstrate a preference for discounted goods, pricing competition has also begun to rise. It appears that under-pricing large retailers are no longer sufficient and that many companies need to outdo other companies within the industry. Industry-wide sales still remain strong but margins have come under pressure in recent weeks. Get your free reports on Dollar Tree Inc. and Dollar General Corporation at http://www.shinesrooms.com/index.php?_controller=RegisterMember&_method=index. There is no commitment to join.

The approaching holiday sales season could also provide a boost to the industry as many consumers look to dial back their gift spending. Dollar General will be offering more than 300 toys priced at/ or under $5. Dollar General Corporation report is accessible for free by registering today at http://www.shinesrooms.com/DollarGeneralCorporation141111.pdf.

Overall, with no significant improvements to unemployment rate and consumer spending figures looming, discount and variety stores should continue to flourish as consumers seek lower prices.

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