Holiday Cheer Blankets Seattle's Best Coffee

New Cafe Drink, Pastry, Packaged Coffee and Holiday Merchandise Bring Warmth as Temperatures Drop

• Press Release
• Source: Seattle’s Best Coffee
• On 6:00 am EST, Monday November 9, 2009

SEATTLE--(BUSINESS WIRE)--Seattle’s Best Coffee welcomes the holidays by introducing three new classics inspired by favorite flavors of the season. The new products include:

• The Sugar & Spice Latte, carrying notes of rich brown sugar, cinnamon and cloves and topped with a dash of nutmeg and lemon. This new latte selection joins the lineup of returning seasonal favorites - the Peppermint Mocha Trio, Gingerbread Latte and Eggnog Latte - available for $3.65 SRP for a 12 oz. beverage.
• The OvenSong^® Chocolate Peppermint Loaf Cake, a noteworthy new pastry exclusive to Seattle’s Best Coffee. Inspired by the Peppermint Mocha Trio, this rich sliced chocolate cake, available for $1.85 SRP, is studded with peppermint chocolate chips, topped with a cream cheese icing and sprinkled with white chocolate peppermint pieces.
• Peppermint Mocha Trio flavored coffee, perfect for coffee lovers at home, capturing the subtleties of the mocha of the same name, available in a 12 oz. package, ground, for $9.95 SRP.

Related Quotes

Symbol	Price	Change
SBUX	21.33	-0.28

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In addition to seasonal cafe specials, Seattle’s Best Coffee cafes now offer gift selections for less than $20. Choose from one of three pre-assembled gift packages which pair Seattle’s Best Coffee’s most popular coffee blends, ranging in cost from $7.95 - $18.95 SRP, or combine playful holiday mugs and sweets with seasonal whole bean and ground coffees to create the perfect gift. Seasonal coffees, including SleighBell Blend, Peppermint Mocha Trio and Almond Roca®*, are also available for purchase online at www.cooking.com.

Whether treating yourself while out shopping, at home preparing a holiday meal or visiting friends, Seattle’s roaster of uncommonly smooth premium coffee is here to help make the most of this holiday season. Find more details about Seattle’s Best Coffee, cafe locations, roasted coffee varieties and specialty espresso beverages at www.seattlesbest.com.

About Seattle’s Best Coffee

Founded in 1970, Seattle’s Best Coffee has more than 550 specialty coffee cafes, kiosks and other concepts in the U.S. Its coffee is available nationwide in supermarkets and at more than 6,000 foodservice locations, such as college campuses, restaurants, hotels, airlines and cruise lines. Seattle’s Best Coffee’s smooth roasting delivers a rich and balanced Uncommonly Smooth^™ taste. Seattle’s Best Coffee offers more than 30 whole bean and ground coffees (including flavored, organic and Fair Trade Certified^™ coffees), espresso beverages, signature hand-crafted JavaKula^® blended beverages, OvenSong^® bakery warm food and sandwiches, and select merchandise. Seattle’s Best Coffee is a featured brand within Starbucks Corporation (NASDAQ:SBUX - News). For more information including franchise opportunities, please visit Seattle’s Best Coffee online at www.seattlesbest.com.

*The Almond Roca trademark is used under a license from Brown & Haley.

Edelman
Lane Keough, 206-268-2283
Lane.keough@edelman.com
or
Cara Jacobson, 206-268-2203
cara.jacobson@edelman.com