Media Alert: Openwave to Sponsor FierceWireless Mobile Data Usage Webinar

Carriers Learn Ways to Lay the Groundwork to Continue Growing Their Data Revenues Through Tiered Pricing Models

• Press Release
• Source: Openwave Systems Inc.
• On 9:00 am EDT, Friday September 18, 2009

--(BUSINESS WIRE)--Openwave Systems Inc. (Nasdaq:OPWV - News):

Related Quotes

Symbol	Price	Change
OPWV	2.36	-0.08

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WHAT: Openwave Systems Inc. (Nasdaq:OPWV - News), one of the world’s leading mobile and broadband software innovators, will sponsor a free mobile internet webinar entitled, “The Mobile Data Usage Model: Will consumers pay for better service?”

The webinar will be hosted by Sue Marek, Editor-in-Chief, FierceWireless.

Featured webinar speakers include:

• Leroy Williams, Executive Director for Content, Verizon Wireless
• Phil Marshall, Senior Research Fellow, Technology Research, Yankee Group
• John Giere, Senior Vice President, Products and Marketing, Openwave Systems

The webinar will focus on the following:

• Adapting the PC pricing model to mobile
• Revenue opportunities in offering tiered pricing models
• Providing targeted end user a package with the right set of services

WHEN: Tuesday, September 22, 11 a.m. ET / 8 a.m. PT

WHERE: To register for the free webinar, please visit openwave.com.

WHY: The tiered pricing model has worked well in the wired internet world where users are willing to pay a higher price for a faster web experience. Can wireless carriers emulate this model? Will mobile subscribers pay more for big bandwidth applications like downloading video?

Carriers need to begin laying the groundwork for tiered pricing models if they want to continue to grow their data revenues without alienating consumers. In the age of open networks and open mobile browsing, carriers need to know how subscribers are using data and browsing the Web so that they can better architect their networks, improve the user experience and charge subscribers appropriately.

Openwave Systems Inc.
Paula Holland, 650-480-5640
Public Relations
Paula.Holland@openwave.com