Neenah Paper Completes Integration of Crane Fine Business Papers

• Press Release
• Source: Neenah Paper, Inc.
• On 8:00 am EDT, Monday September 14, 2009

ALPHARETTA, Ga., Sept. 14 /PRNewswire-FirstCall/ -- Less than three weeks after signing an exclusive partnership agreement with Crane & Co. to manufacture, market and distribute its fine business papers, Neenah Paper, Inc. (NYSE: NP - News) has announced that the integration of the Crane's brands is complete and CRANE'S CREST®, CRANE'S BOND®, CRANE'S LETTRA®, CRANE'S PALETTE(TM) and CRANE'S® Choice Papers are now available through Neenah.

"Because Neenah Paper has been manufacturing 100 percent cotton paper for Crane for more than two years, we've been able to integrate Crane's fine business papers into the Neenah portfolio more quickly than we had anticipated," said Julie Schertell, vice president sales and supply chain, Neenah Fine Paper. "We believe our long standing relationship with Crane and the capabilities of our two best-in-class companies will enable the transition to be smooth and seamless for our customers."

Neenah has manufactured 100 percent cotton business paper for Crane & Co. since 2007. Through its initial partnership agreement with Crane, Neenah manufactured the paper, although Crane continued to market and distribute the paper. The agreement signed on Aug. 27, 2009, was an extension of that partnership and allows Neenah to manufacture, market and distribute Crane fine business papers.

According to Schertell, the addition of Crane's fine business papers "will bring another meaningful brand with a recognized promise to the Neenah portfolio of premium papers and drive value in the category and the marketplace."

Distributors, designers and printers can now place orders for CRANE'S CREST®, CRANE'S BOND®, CRANE'S LETTRA®, CRANE'S PALETTE(TM) and CRANE'S® Choice Papers through their Neenah sales representative.

About Neenah Paper

For over 100 years, Neenah Paper has been an innovative leader in the creation and manufacturing of premium and specialty papers. Neenah brings state-of-the-art technology to its signature brands, CLASSIC®, ENVIRONMENT®, STARWHITE®, CAPITOL BOND® and SUNDANCE®, as well as a host of other fine paper products preferred by graphic designers and printers. Neenah recently signed an exclusive partnership agreement with Crane & Co. to manufacture, market and distribute Crane's fine business paper brands. Neenah's award-winning and versatile digital papers round out its comprehensive portfolio. Neenah's sustainability commitment is reflected through the Neenah Green initiative, which includes mill-based solutions for minimizing environmental impact. A proud consumer of Green Energy, Neenah Paper is also a U.S. EPA Green Power Partner, and manufactures many brands carrying the Green-e, Green Seal and Forest Stewardship Council (FSC) certifications (SW-COC-000885). For more information, visit www.neenahpaper.com or call (800) 558-5061.

Buzz up!