WEST PALM BEACH, FL--(Marketwire - 06/30/11) - Quepasa Corporation (AMEX:QPSA - News), owner of popular Latino online social network Quepasa.com and social game development studio Quepasa Games, today announced preliminary results from the launch of its first proprietary social gaming title, Cidade Maravilhosa - Rio, on Facebook. Quepasa highlighted that Cidade Maravilhosa has achieved over 150,000 installs in its first 10 full days on Facebook, with daily installs growing over 1,100% week over week as of June 28th.Quepasa also reported that Cidade Maravilhosa has reached over 90,000 Daily Active Users, or DAUs, within the same period, representing more than 840% week over week growth. With over 260,000 Monthly Active Users (MAUs), the game has a current DAU/MAU ratio of 34.6%. DAU/MAU is used as a measure of a social game's ability to retain and ultimately monetize users. The title's current DAU/MAU ratio exceeds that of industry norms as identified by Socialtimes.com in February 2011 (http://socialtimes.com/top-facebook-gaming-companies-how-much-are-they-making_b38960). Notably, the game's consumption has been driven primarily by Latin American audiences, with Argentina, Mexico and Colombia driving the majority of its growth thus far."We are thrilled by the early results Cidade Maravilhosa has demonstrated on Facebook," commented Quepasa CEO, John Abbott. "The rapid adoption and strong retention metrics the game has generated among Facebook's Latin American audiences not only bode well for its success as we ramp up our marketing efforts, but also validate our ability to apply our expertise in the region toward this high-growth opportunity."Cidade Maravilhosa - Rio is a city-building game that is localized for Latin American audiences and invites users to build their own Rio de Janeiro. The game's Facebook launch comes on the heels of successful launches on Orkut and Quepasa Corporation's own Quepasa.com. In addition, Quepasa recently announced plans to develop and market Mexican and Colombian versions of Cidade Maravilhosa. Cidade Maravilhosa can be found on Facebook at http://apps.facebook.com/cidademaravilhosa/.In keeping with the company's ongoing efforts to provide transparency around its key business metrics and growth potential, Quepasa will be hosting an investor call on Wednesday, July 6, 2011 at 4:30 p.m. Eastern time. The conference call can be accessed by dialing toll-free (888) 846-5003 (U.S.) or (480) 629-9856 (international) (Conference ID: 4436638). We will have an open Q&A session at the end of the management presentation.(1)Source: www.appdata.com, 29 Jun 2011About Quepasa Corporation
Quepasa Corporation (AMEX:QPSA - News), is a social media technology company which owns Quepasa.com, the leading online social network and game platform for the Latino community, Quepasa Games, a cross platform social game development studio, and Quepasa DSM, a cross platform social advertising and contest platform. Quepasa.com provides fun, interactive, and easy to use social tools, and rich multimedia content in English, Spanish and Portuguese to embrace Latinos everywhere, and empower them to connect online, compete in contests and games and share their interests, ideas, and activities. Quepasa is headquartered in West Palm Beach, Florida with offices in Miami, Los Angeles, Scottsdale, and Hermosillo, Mexico. For more information about the company, go to www.quepasacorp.com, or join for free at www.Quepasa.com.Cautionary Note Regarding Forward Looking Statements
This press release includes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 including statements regarding the future success of Cidade Maravilhosa-Rio and other versions of the game.All statements other than statements of historical facts contained herein, including statements regarding our future financial position, liquidity, business strategy and plans and objectives of management for future operations, are forward-looking statements. The words "believe," "may," "estimate," "continue," "anticipate," "intend," "should," "plan," "could," "target," "potential," "is likely," "will," "expect" and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs.Important factors that could cause actual results to differ from those in the forward-looking statements include unanticipated technical problems which delay or impede the future growth of Cidade Maravilhosa and expansion of the game. Further information on our risk factors is contained in our filings with the SEC, including our Form 10-K for the year ended December 31, 2010. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.
- Cidade Maravilhosa
E. Brian Harvey
Vice President of Capital Markets and Investor Relations
Tel (310) 801-1719