Reportlinker Adds Drinks Market 2009

• Press Release
• Source: Reportlinker
• On 2:16 pm EDT, Monday October 26, 2009

NEW YORK, Oct. 26 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue.

Reportlinker Adds Drinks Market 2009

http://www.reportlinker.com/p0155748/Reportlinker-Adds-Drinks-Market-2009.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=prnewswire

The UK drinks market is forecast by Key Note to be worth pounds Sterling 58.3bn in 2009, accounting for approximately 6% of total consumer spending. Alcohol isforecast to account for just under three-quarters of the market in 2009, with soft drinks worth pounds 12.98bn and hot drinks pounds 3.4bn.

Beer is the leading alcoholic drink although its share of the total spent onalcohol is down from 50% to 42.9% in this decade. Wine is still the fastestgrowing major alcohol category. A consumer survey for UK Drinks found that adults named white, red and rose wines among their five 'favourite' alcoholic drinks, along with lager and vodka.

Spirits (and liqueurs) are stable in value while cider has been the fast riser of the decade, doubling from pounds 1.2bn to pounds 2.4bn. This is principally down to the fashion for 'over-ice' cider, spearheaded by the imported Irish brand, Magners. The rise of Magners typifies the fashion-influenced aspect of the UK market where young drinkers are adventurous, although many other drinks sectors are noted for their conservative nature (e.g. some spirits, such as Cognac, or fortified wines, such as sherry and port).

Another unusual aspect of the over-ice boom is that it was started by a new brand, whereas most drinks markets feature one or two extremely dominant brands. Some of these -- Smirnoff in vodka, Coca-Cola in carbonated softdrinks, Red Bull in energy drinks, Nescafe in instant coffee -- are powerful enough to influence the direction of the whole market sector.

Evidence of the power of these brands comes from Key Note's consumer research in 2009, which found that 55% of adults drink Coca-Cola regularly, 55% drink Robinsons squash, 51% drink Nescafe and 45% drink Tetley tea.The UK's largest indigenous drinks companies include Diageo, the world leader in spirits (also a major in beer, with Guinness, and in wines, with names such as Blossom Hill) and Unilever, the world's largest tea company. However, globalisation is the trend and foreign multinationals are omni-present inmost drinks markets including coffee (Nestle, Starbucks), beer (Heineken and Carlsberg) and even Scotch whisky production (Pernod Ricard of France).

The author is forecasting very slow growth for drinks as a whole in the 5 years to 2014. In addition to the slow climb out of recession, problems will include possible restrictions on alcohol marketing, downward pricing pressures, the healthy living movement and, generally, saturation in many drinks markets after years of growth and experimentation. Despite these negative concerns, the diversity of the drinks market remains its strength, encouraging innovation and new entrants.

Table of Contents

Executive Summary

1. Industry Overview

Report Coverage

Report Background

Economic Trends

Population

Table.1: Uk Resident Population Estimates By Sex

Gross Domestic Product

Table.2: Uk Gross Domestic Product At Current And

Inflation

Table.3: Uk Rate Of Inflation (%),-

Unemployment

Table.4: Actual Number Of Unemployed Persons

Market Size

Table.5: The Total Uk Drinks Market By Sector By Value

Market Segmentation

Table.6: Segments Of The Drinks Market By Key Brands,

Industry Structure

Concentration

Number Of Uk Businesses

Employment

Distribution

Market Position

Key Trends

Legislation

Key Trade Associations

2. Pest Analysis

Political Factors

Economic Factors

Social Factors

Technological Factors

3. Key Note Primary Research

Favourite Types Of Alcoholic Drink

Table.1: Favourite Drinks Among Those Who Drink Alcohol

Top Drinks Brands

Table.2: Penetration Of Selected Drinks Brands Consumed

Other Primary Key Note Drinks Research

Table.3: Attitudes Towards Alcohol (% Of Respondents),

4. Competitive Structure

The Marketplace

Historical Background

Distribution Changes

Globalisation And Consolidation

Market Leaders

Table.1: Leading Drinks Suppliers And Selected Brands

Ab Inbev

Company History

Current Structure

Financial Results

Britvic Plc

Company History

Current Structure

Financial Results

Carlsberg Uk

Company History

Current Structure

Financial Results

Coca-cola Enterprises Ltd (`cce')

Company History

Current Structure

Financial Results

Constellation Brands Inc

Company History

Current Structure

Financial Results

Diageo Plc

Company History

Current Structure

Financial Results

Heineken/scottish & Newcastle

Company History And Structure: Heineken

Company History And Structure: Scottish & Newcastle

Financial Results

Molson Coors

Company History

Current Structure

Financial Results

Nestle

Company History And Structure

Financial Results

Pernod Ricard

Company History

Current Structure

Financial Results

Other Companies

Beer

Wine

Spirits And Liqueurs

Cider

Other Alcohol

Soft Drinks

Hot Drinks

Marketing Activity

Main Media Advertising

Table.2: Largest Media Campaigns By Brand (pounds m),

Other Marketing

5. Beer

Introduction

Key Trends

Market Size

Table.1: The Total Beer Market By Value And Volume

Market Sectors And Key Brands

Table.2: Key Beer Brands By Market Sector,

Supply Structure

Table.3: Market Shares In Uk Brewing By Value (%),

Distribution

Trade Organisations

Major Players

Heineken/s&n

Ab Inbev

Molson Coors Brewing

Carlsberg

Other Companies

Marketing Activity

Table.4: Leading Beer Brands Advertised In The Main Media (pounds 000), Year To June

Buying Behaviour

Consumer Penetration

Table.5: Penetration Of Beer By Type And Packaging

Demographic Differences

Table.6: Lager Drinkers By Gender, Age, Gender, Social Grade And Region (% Of Adults),

Table.7 Dark Beer Drinkers By Gender, Age, Social Grade And Region (% Of Adults+),

Forecasts

Table.8: The Forecast Uk Market For Beer By Value (pounds m At Rsp),

6. Wine

Introduction

Key Trends

Market Size

Table.1: The Total Market For Wine By Value And Volume

Market Sectors And Key Brands

Table.2: Types Of Wine Bought By Gender (% Of Adults),

Table.3: Leading Brands/named Wines In The Uk,

Supply Structure

Imports By Country

Table.4: Wines Bought By Country Of Origin (% Of Adults),

Corporate Suppliers

Distribution Structure

Trade Organisations

Major Players

Countries Of Origin

Australia

France

Us

Italy

Other Countries

Major Corporate Suppliers

Constellation Europe Ltd

Diageo Plc

Pernod Ricard Uk Ltd

Other Companies

Marketing Activity

Table.5: Main Media Advertising Of Wine (pounds 000),

Buying Behaviour

Consumer Penetration

Table.6: Drinkers Of Bottled Table Wine By Amount Consumed (% Of Adults),-

Demographic Differences

Table.7: Main Types Of Wine Ever Bought By Sex,

Forecasts

Table.8: The Forecast Uk Market For Wine By Value

7. Spirits And Liqueurs

Introduction

Key Trends

Market Size

Table.1: The Uk Market For Spirits And Liqueurs By Value

Market Sectors And Key Brands

Table.2: Sectors Of The Spirits And Liqueurs Market By Value (pounds m At Rsp And %), Forecasts

Table.3: Key Brands In Spirits And Liqueurs By Sector,

Supply Structure

Distribution Structure

Trade Organisations

Major Players

Marketing Activity

Table.4: Main Media Advertising Of Spirits And Liqueurs

Buying Behaviour

Consumer Penetration

Table.5: Drinkers Of All Spirits And Liqueurs

Table.6: Drinkers Of Major Spirits And Liqueurs By Sex, Age And Social Grade (% Of Adults),

Table.7: Drinkers Of Liqueurs And Minor Spirits By Sex,

Forecasts

Table.8: The Forecast Uk Market For Spirits And Liqueurs By Value (pounds m At Rsp),-

8. Cider, Rtd, Fortified Wines And Other Alcohol

Introduction

Key Trends

Market Size

Table.1: The Uk Market For Cider And Other Alcohol By Sector By Value (pounds m At Rsp),-

Market Sectors And Key Brands

Table.2: Key Cider And Other Alcohol Brands

Cider

Rtd

Other Alcohol

Supply Structure

Cider, Alcopops And Rtd

Fortified Wines And Other Alcohol

Distribution

Trade Organisations

Major Players

Marketing Activity

Table.3: Main Media Advertising Of Cider And Perry, Rtd, Fortified Wines And Other Alcohol (pounds 000), Year To June

Buying Behaviour

Consumer Penetration

Demographic Differences

Table.4: Cider, Rtd And Vermouth Drinkers By Gender, Age, Social Grade And Region (% Of Adults),

Forecasts

Table.5: The Forecast Uk Market For Cider, Rtd, Fortified Wines And Other Alcohol By Value (pounds m At Rsp),-

9. Soft Drinks

Introduction

Key Trends

Market Size

Table.1: The Uk Market For Soft Drinks By Value And Volume (pounds m At Rsp And Million Tonnes),-

Market Sectors And Key Brands

Table.2: The Uk Market For Soft Drinks By Sector By Value

Table.3: Key Brands In Soft Drinks By Sector,

Cola

Fruit Carbonates

Other Carbonates, Adult And Sports/energy

Fruit Juice

Fruit Drinks

Bottled Water

Dilutables

Supply Structure

Distribution Structure

Trade Organisations

Major Players

Other Companies

Marketing Activity

Table.4: Main Media Advertising Of Carbonated Soft Drinks? By Brand (pounds 000), Year To June

Table.5: Main Media Advertising Of Other Soft Drinks

Buying Behaviour

Table.6: Adult Consumers Of Soft Drinks (% Of Adults),

Forecasts

Table.7: The Forecast Uk Market For Soft Drinks By Value

10. Hot Drinks

Introduction

Key Trends

Market Size

Table.1: The Uk Market For Hot Drinks By Value By Type And Channel (pounds m At Rsp),-

Market Sectors And Key Brands

Table.2: Key Hot Drinks Brands By Market Sector,

Coffee

Tea

Other Hot Drinks

Supply Structure

Distribution Structure

Trade Organisations

Major Players

Marketing Activity

Table.3: Main Media Advertising Expenditure On Hot Drinks By Type And By Brand (pounds 000), Year To June

Buying Behaviour

Consumer Penetration

Demographic Differences

Table.4: Usage Of Hot Drinks By Type By Sex, Age

Forecasts

Table.5: The Forecast Uk Hot Drinks Market By Sector By Value (pounds m At Rsp),-

11. A Global Perspective

Domestic Preferences

Uk Products Abroad

Table.1: Exports Of Scotch Whisky By Destination By Value (pounds m And %),-

Drinks Multinationals

International Economic Trends

12. The Future

Forecast Economic Trends

Population

Table.1: Forecast Uk Resident Population By Sex

Gross Domestic Product

Table.2: Forecast Uk Growth In Gross Domestic Product

Inflation

Table.3: Forecast Uk Rate Of Inflation (%),-

Unemployment

Table.4: Forecast Actual Number Of Unemployed Persons

Forecasts-

Table.5: The Forecast Total Uk Drinks Market

Market Growth

Figure.1: Forecast Growth In The Total Uk Drinks Market (pounds m At Rsp),-

Future Trends

13. Further Sources

Associations

General Sources

Government Sources

Key Note Sources

To order this report:

Reportlinker Adds Drinks Market 2009

http://www.reportlinker.com/p0155748/Reportlinker-Adds-Drinks-Market-2009.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=prnewswire

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    Nicolas Bombourg
    Reportlinker
    Email: nbo@reportlinker.com
    US: (805)652-2626
    Intl: +1 805-652-2626

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