Rosetta Technologies Offers MICR Toner and Printers Optimized for IRD Printing

Promark(TM) Printing System Reduces Reject Rates From 4-5% to 0.1%

TAMPA, FL--(MARKET WIRE)--Jan 12, 2009 -- Rosetta Technologies, a leading provider of desktop, workgroup and production MICR printers and software solutions, announced the availability of the Promark MICR Printing System. Comprised of a new MICR toner and specially engineered versions of Rosetta Technologies' MICR printers, the Promark system is optimized for printing in the most demanding environments where minimizing reader/sorter reject rates is especially important.

High-speed reader/sorters subject items to friction and very high temperatures, which can cause MICR toner to lift from the page and build up on the reader/sorter's components. In certain situations, such as Image Replacement Documents (IRD) processing, a high percentage of processed items are printed with MICR toner. This rapidly degrades reader/sorter performance, resulting in average reject rates of 4-5% or more, and requiring greater equipment maintenance. Conversely, items printed using Promark MICR toner and printers consistently yield reject rates less than 0.1%.

"High-performance MICR toner has been a holy grail of the banking industry since the invention of laser MICR printing over three decades ago. It has become a mission-critical challenge for many Rosetta customers, especially in IRD printing and processing," said Rob Hullar, President, Rosetta Technologies. "In both independent testing and production use, Promark has performed like ink. This is a real breakthrough, and has allowed item processors to maximize reader/sorter uptime, reduce equipment maintenance, and eliminate a lot of manual effort dealing with rejects."

The foundation of the Promark MICR Printing System is the Promark MICR Toner. Promark MICR Toner's polyester base, combined with other proprietary elements, gives it much stronger cohesion properties than traditional polystyrene toners. This reduces smearing and lift during processing. In order to fully optimize performance, Rosetta developed Promark versions of several of its MICR printer models.

About Rosetta Technologies

Founded in 1987, Rosetta Technologies is dedicated to developing and marketing the world's most technically advanced printers, consumables, and software for magnetic ink character recognition (MICR) applications. As Ricoh's exclusive MICR engineering partner, Rosetta offers the industry's widest range of MICR printers and consumables, from compact desktop to high-speed cut-sheet production printers, plus post-processing equipment, supplies, and 24x7 support. The company also offers comprehensive software packages for IRD and check printing. Rosetta is a standing member of the American National Standards X9 committee. Visit www.rosettatechnologies.com.

     Contact:
     Alicia Shoemaker
     Director of Marketing
     (803) 547-1813