SE Concepts Successfully Conducts First Shareholder Conference Call of 2011

March 11, 2011

MIAMI, FL--(Marketwire - 03/11/11) - Simulated Environment Concepts (Pinksheets:SMEV - News), the manufacturer and developer of medical, aesthetic, weight loss, wellness, and slimming equipment, successfully conducted its first shareholder conference of 2011, making some key and exciting announcements while providing greater transparency, and offering full disclosure."This was indeed an exciting conference call," stated, Dr. Ella Frenkel, President & CEO of Simulated Environment Concepts (SE Concepts). "It was a welcomed opportunity to speak directly with our shareholders; offering insights into our company they may not have had otherwise. It was a liberating feeling and we certainly intend to have additional calls in the future."The call was headed by Dr. Frenkel and she was joined by SE Concepts' Chief Operating Officer, Mr. Allen Licht. The two executives appeared to gracefully paint a picture of the company's past, present and future expectations of both the company and its flagship product, the SpaCapsule; offering clarity on subjects that at times were sensitive, critical and exciting.SE Concepts announced the formal engagement of a certified accounting/audit firm that specializes in work with publicly traded companies. Malone-Bailey, LLP, with offices in Houston and New York will conduct an audit of the company -- with the full expectations of filing with the SEC by May 15th, 2011 -- to obtain Fully Reporting status and uplisting to a higher exchange.The company also announced that it is currently in talks with professionals within both the medical and fitness communities to develop co-branding partnerships that would expedite explosive sales growth amongst Physical Therapy Centers and Fitness Franchises. The company anticipates that some of the first co-branding relationships may be finalized as early as the 2nd quarter. The company also revealed a long-term strategy to develop its own brand of franchise, stating that they anticipate having an expert franchise operator on board by or within the 3rd quarter."We've filed our FDA application as intended, we identified the California research firm covering our company, and spoke about our current and future fundraising plans. I do believe that on this call, we gave our shareholders full accountability which is exactly what they should want from the management of a pink sheet company," Dr. Frenkel concluded.People close to the company applaud management's candor. Covering many sensitive topics such as the capitalization structure of the company (including authorized shares), dilution and convertible debt funding, the company demonstrated a sense of honesty and transparency that speaks to the management's desire to build a successful public company with the full support of its shareholders.The company does anticipate hosting another shareholder conference call shortly after the audit is completed.For those who missed the actual call, you can find the live webcast media file at: www.investorcalendar.com/IC/CEPage.asp?ID=163687. (Available until March 9th, 2012)About Simulated Environment Concepts, Inc.Simulated Environment Concepts, Inc. (SE Concepts) (Pinksheets:SMEV - News) is an industry leading manufacturer and developer of cutting edge medical, health and wellness equipment promoting relaxation, physical rehabilitation, weight loss, slimming and cellulite reduction.SE Concepts was established in 2000 by doctors dedicated to advancements in medical technology and aesthetics. Its flagship product, SpaCapsule®, which is currently distributed in over 37 countries, is a robotic massage therapy system used for medical rehabilitation, relaxation, weight loss, slimming, cellulite management and general wellness.For more information on SE Concepts, SpaCapsule®, PTjetCapsule™ and Celude Laboratories™ products you can visit the company's product website at www.spacapsule.com, the corporate website at www.seccorporation.com, the corporate blog at http://www.spacapsule.wordpress.com, facebook at http://www.facebook.com/SpaCapsule or request more information via email at ir@spacapsule.com, or call at (888) 757-0797 or (305) 651-9200.