SoftAtHome: World's First End-to-End TV Solution with 3D User Interface Ready for Deployment on IP-Hybrid Networks

Solution from Partnership Between Orca Interactive, SoftAtHome, and Viaccess, Previewed at IBC 2009

• Press Release
• Source: SoftAtHome
• On 1:25 pm EDT, Friday September 11, 2009

AMSTERDAM, Netherlands--(BUSINESS WIRE)--The world’s first end-to-end, 3D TV solution will be on display at IBC. The end-to-end solution is the fruit of a partnership between Orca Interactive, SoftAtHome and Viaccess to develop a unique, end-to-end 3D TV experience for the digital home. It enables service providers to accelerate time to market to deliver a new TV offering with a 3D HD user interface on broadcast, IPTV or hybrid networks (DVB-S/C/T+IP).

The user interface is one of the key battlefields for service providers to maximize customer retention and increase VOD and services revenues. In order to help service providers meet this challenge, the partners set out to bring to market the first, fully integrated and ready-to-deploy TV solution for the next generation TV user experience. This unique end-to-end solution blends the core IPTV components with a production-ready set-top box: Orca’s service delivery platform including the COMPASS groundbreaking content discovery solution; SoftAtHome’s operating platform; and card and cardless conditional access from Viaccess.

In addition to the 3D HD user interface, the solution gives Service Providers a complete solution to quickly deploy live TV, VoD, PVR, personalization and DLNA content sharing functionality with optimal performance and content protection. It leverages the standard Open Graphics Libraries API combined with hardware accelerators to deliver high performance HD 3D experience. The solution is on display at IBC on the booths of different partners: Orca Interactive (2.B40), SoftAtHome (Okura Hotel Amsterdam), Viaccess (1.A51), Broadcom (5.A10), Bluestreak Technology (IP 613) and httv (1.C93).

According to Francois Moreau de Saint Martin, CEO of Viaccess: “We believe that the advent of 3D user interface is set to take the TV viewing experience by storm. This marks an important milestone in the evolution of an important new market, which will help revolutionize the way we view and consume TV in the living room.”

Haggai Barel, CEO of Orca added: “IPTV offers dramatic benefits in terms of interactivity and personalization of the viewing experience. Adding a 3D viewing experience to the mix serves to make it an even more compelling user experience.”

“We are delighted to partner with leading companies in the IPTV market to offer the first 3D IP-Hybrid end-to-end solution”, says Michel Degland, CEO of SoftAtHome. “It provides Service Providers and Telecom Operators with a solution that they can deploy today.”

About Viaccess:

Viaccess S.A. delivers solutions for digital pay television and secured content distribution. Its mission is the development, production and marketing of Conditional Access and DRM-based systems for all types of contents and services, for every kind of broadcast (satellite, cable, terrestrial, MMDS) and broadband networks, fixed (DSL) and mobile. Viaccess has been successfully deployed in 30 countries world-wide, on more than 80 digital platforms including multi-channel providers and digital content distributors. Viaccess is in a unique position to support its clients in the move of television to IP technologies: Viaccess is one of the leading companies for IPTV protection (MRG IPTV Market Leader Report, March 2009) and owns Orca Interactive which is a pioneer and an innovation leader for IP television middleware and applications. For more information : www.viaccess.com.

About Orca Interactive:

Orca Interactive is a leading innovative provider of IPTV middleware and applications that power next-generation interactive TV. Revolutionizing the way people experience television content, Orca’s proven solutions help broadband network operators and triple-play service providers drive new revenues and build subscriber loyalty. Orca's flexible middleware platform delivers a full array of IPTV services – including live TV, video on demand (VOD) and personal video recording (PVR) – across converging multi-device, multi-network environments. Orca's groundbreaking content discovery solution enables operators to increase ARPU by recommending the right content to the right subscribers. Established in 1996, Orca Interactive is based in Ra’anana, Israel. For more information visit www.orcainteractive.com.

About SoftAtHome:

SoftAtHome is a software company created by Orange, Thomson and Sagem Communications to deliver total convergence through an operating platform for the home digital environment. It fosters a new ecosystem made up of service providers, 3rd party application developers, integrators and hardware vendors to accelerate the advent of the Digital Home. The company is headquartered in France with development and sales teams in France and Belgium. Visit us at www.softathome.com.

Viacess Contact :
Anthony Marechal
Tel +33 1 44 45 65 35
anthony.marechal@viaccess.com
www.viaccess.com
or
Orca Interactive Contact:
Rebecca Marwood or Melanie Johnston,
eclat Marketing for Orca Interactive & Viaccess
Tel +44 1276 486000
orca@eclat.co.uk or viaccess@eclat.co.uk
or
SoftAtHome Contact:
Frederic Bonnard
Tel +33 6 45 63 67 37
frederic.bonnard@softathome.com