Unilever to Phase-Out the Smart Choices Program Logo While Awaiting FDA Guidance on Future Labeling
- Press Release
- Source: Unilever
- On 8:12 pm EDT, Monday October 26, 2009
ENGLEWOOD CLIFFS, N.J.--(BUSINESS WIRE)--Unilever has long been committed to clear, transparent nutritional information for consumers, and therefore welcomes the U.S. Food and Drug Administration’s (FDA) announced plans to develop standardized criteria on which future front-of-package nutrition or shelf labeling will be based.
In light of the FDA’s announcement, Unilever has decided to transition out of the current Smart Choices Program (SCP) logo. Unilever awaits FDA’s direction on future front-of-package nutrition labeling.
Unilever will continue to support the SCP coalition’s nutritional and scientific efforts while awaiting FDA guidance.
Contact:
Unilever Media Relations
Anita Larsen, 201-894-7760
MediaRelations.USA@unilever.com
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