Airbnb has gathered a bunch of tech reporters to Dogpatch Studios, an arts space in a postindustrial part of San Francisco, to unveil a new product: Airbnb Neighborhoods.
"We have a challenge," says Brian Chesky, CEO of the online lodging marketplace. For visitors, location is the most important criterion, he explains. But Airbnb's current service overwhelms them with choices. London, for example, has nearly 14,000 places to stay.
The guide rates neighborhoods on the quality of restaurants, ease of transportation, and other factors.
The company interviewed hosts and guests, and even flew teams of neighborhood experts from locations like Rio de Janeiro to Airbnb headquarters to develop the content.
More From Business Insider
- Airbnb May Be Raising A Huge New Round
- Airbnb Sets A New Record: Nightly Stays Up Roughly 50% Since June
- Brian Chesky Talks About His Biggest Mistake With Airbnb