Alkaline Water Co. Adds Product Placement and Growth Momentum in Upper Midwest

Alkaline88 Introduced at Coborns, Plus Lunds & Byerly's and Cub Foods Adds New Product Sizes Matching Supply With Growing Demand

SCOTTSDALE, AZ--(Marketwired - Jun 19, 2015) - The Alkaline Water Company Inc. (OTCQB: WTER) (the "Company"), developers of an innovative state of the art proprietary electrolysis beverage process packaged and sold in 500ml, 700ml, 1-liter, 3-liter and 1-gallon sizes under the trade name Alkaline88, are very pleased to announce multi-chain product placement initiatives at three major retailers in the Upper Midwest region.

"We are thrilled to enjoy this multiple placement which comes as a result of efforts by the broker team at Beacon United® Member Company, Carlin O'Brien (www.carlinobrien.com)." States Steven Nickolas, Company CEO. "The addition of Coborns and Lunds & Byerlys (L&B) combined with an increased product range at Cub Foods, results in significantly improved penetration across the entire territory. We are very grateful to all concerned and look forward to a thirsty summer season ahead."

The new placements include increased product availability across Minnesota and area under the auspices of Cub Foods (www.cub.com) which adds Alkaline88 3 liter and 1 liter sizes to their existing 1 gallon product in their Minneapolis stores. New to Alkaline products is Lunds & Byerlys (www.lundsandbyerlys.com) with 26 strategically located outlets, as well as Coborns (www.coborns.com) with 39 locations in Minnesota and South Dakota. This timely placement at an additional estimated total of 116 retail outlets is projected to offer excellent opportunities to convert hot Midwestern summer weather into increased product sales.

About The Alkaline Water Company Inc. (OTCQB: WTER):
The Alkaline Water Company Inc. has developed an innovative, state of the art, proprietary electrolysis process that produces healthy alkaline water for a balanced lifestyle. The company is focused on the business of distributing and marketing the retail sale of its cost-effective packaged Alkaline88 water beverage products. The Alkaline Water Company Inc. is currently in the midst of a national mass-market expansion program and is available for consumer sales at major retail locations across the United States. Learn more about The Alkaline Water Company Inc. by visiting: www.thealkalinewaterco.com.

About Alkaline88:
Alkaline88 is a premier bottled alkaline drinking water with an 8.8-pH balance. Enhanced with trace minerals and electrolytes, the product offers consumers the unique opportunity to purchase alkaline water in conveniently packaged in 500ml, 700ml, and 1-liter, 3-liter and 1-gallon sizes. Learn more about the science of Alkaline88 at www.alkaline88.com.

Notice Regarding Forward-Looking Statements:
This press release contains "forward-looking statements." Statements in this press release that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, the Company's expectations regarding the development of marketing and sales relations nationally. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with operating as a development stage company, our ability to raise the additional funding we will need to continue to pursue our business and product development plans, changes in the non-alcoholic beverage business environment and retail landscape, the performance of third-parties and our relationship with them, the loss of one or more of our major customers or a decline in demand from one or more of these customers, increase in the cost, disruption of supply or shortage of ingredients, other raw materials or packaging materials, changes in laws and regulations relating to beverage containers and packaging, competition in the industry in which we operate and market conditions. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements, except as required by applicable law, including the securities laws of the United States. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the reports and other documents we file with the SEC, available at www.sec.gov.

Advertisement