ALLEGIANT ANNOUNCES NEW INITIATIVE WITH MAKE-A-WISH®
WILL DONATE $1 FROM EVERY INFLIGHT PURCHASE OF WINGZ KIDS SNACK PACK
LAS VEGAS. Jan. 31, 2014 - Allegiant (NASDAQ: ALGT) today announces a new initiative to support Make-A-Wish®, the charity known for granting the wishes of children with life-threatening medical conditions. Beginning February 1, 2014, Allegiant will donate $1 from every inflight purchase of their Wingz Kids Snack Pack to Make-A-Wish®. The airline will track the amount of snack packs purchased on each route and will distribute the donations to purchasers` local Make-A-Wish chapters. This will be an ongoing program for Allegiant, which sold approximately 90,000 snack packs in 2013.
"Allegiant is honored to support Make-A-Wish by providing air travel for wish families traveling to their wish destinations. We are proud to kick off this innovative Wingz Kids Snack Pack program and to be the only airline to offer an inflight menu item benefitting Make-A-Wish," said Andrew C. Levy, Allegiant Travel Company President and Chief Operations Officer. "Allegiant team members are passionate about our relationship with Make-A-Wish, and we are thrilled to include our passengers within our charitable efforts."
"Allegiant is a terrific sponsor that plays an important role in getting wish kids to destinations for life-changing wish experiences," said David Williams, President and CEO of Make-A-Wish America. "Their team members embrace each one of our wish kids and their families, and we are grateful Allegiant is giving their customers a chance to support Make-A-Wish inflight."
The Wingz Kids Snack Pack is available for purchase for $5 on all Allegiant flights beginning Feb. 1, 2014. The snack pack includes Allegiant wings, Pepperidge Farm Goldfish Giant Graham Chocolate Cookies, Ritz Peanut Butter Crackers, Jelly Jets Gummy Candy and a note to passengers thanking them for their contribution.
Since teaming up with Make-A-Wish in May of 2012, Allegiant has donated air travel - the organization`s most critical resource - for more than 70 families traveling to their wish destinations and more than $110,000 in cash sponsorships for Make-A-Wish events across the country. The airline also commemorated their relationship with the charity by painting a newly acquired Airbus A320 with Make-A-Wish branded livery. With service from 100 communities to popular family vacation destinations such as Orlando, Southern California and Hawaii, Allegiant is looking forward to support Make-A-Wish by continuing to help grant travel wishes.Allegiant, Travel is our deal.®
Las Vegas-based Allegiant Travel Company (ALGT) is focused on linking travelers in small cities to world-class leisure destinations. The company operates a low-cost, high-efficiency, all-jet passenger airline through its subsidiary, Allegiant Air, while also offering other travel-related products such as hotel rooms, rental cars, and attraction tickets. All can be purchased through the company website, Allegiant.com. The company has been named one of America`s 100 Best Small Companies by Forbes Magazine for four consecutive years. For downloadable press kit, including photos, visit: http://gofly.us/qSnWj.
Make-A-Wish grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. According to a 2011 U.S. study of wish impact, most health professionals surveyed believe a wish-come-true has positive impacts on the health of children. Kids say wishes give them renewed strength to fight their illness, and their parents say these experiences help strengthen the entire family. Headquartered in Phoenix, Make-A-Wish is one of the world`s leading children`s charities, serving children in every community in the United States and its territories. With the help of generous donors and more than 25,000 volunteers, Make-A-Wish grants a wish somewhere in the country every 38 minutes. It has granted more than 240,000 wishes since its inception in 1980; more than 14,000 in 2012 alone. Visit Make-A-Wish at www.wish.org to learn more.
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Source: Allegiant Travel Company via GlobeNewswire