Mon, May 28, 2012, 6:00 AM EDT - U.S. Markets closed for Memorial Day

Apple Should Trade $607: Gene Munster

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AAPL562.29-3.03

He's probably the most notorious Apple bull on the Street, but Gene Munster's upside expectations for Apple stock (NASDAQ: AAPL - News) are eye-popping, even for him.

His price target is $607.

If you follow the tech sector at all - Munster's Apple optimism comes as no surprise. You probably even expect his overweight rating - after all he often expounds on the company's virtues and must have gadgets.

But $607? Considering the stock was slightly below $400 at the time of writing that's a big move.

But Munster is resolute.

"I'm expecting shares to be driven by new product roll outs," he says. "In 2012 there will be new hardware on iPads and iPhones and we believe a new Apple TV is coming late in the year."

In fact, Munster thinks Apple TV alone will be very exciting if not a game changer - for both gadget gurus and the stock.

"We're hearing it has DVD, Internet and gaming integrated into a seamless experience," he says.

And equally important, Munster is expecting Apple to do something with all that cash they have on the balance sheet.

"By next year, Apple will have $120 in cash and they'll have to do something," he says. "I don't think they'll buy back but I do think they'll issue a one time dividend."

Add up all the catalysts and Munster says although his firm has 12 picks for 2012, of them all Apple is the best.

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Piper Jaffray was making a market in the securities of Apple, Inc. at the time this research report was published. Piper Jaffray will buy and sell Apple, Inc. securities on a principal basis.


CNBC.com with wires.



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57 comments

  • Drbuilder  •  Portsmouth, Ohio  •  5 months ago
    It's not a hard argument to buy when you consider that Apple is trading at about 11 times 2011 projected earnings, which is almost in the past. If you take off the $90/share in cash they have, it's trading at about 9 times. This is a low multiple for a tech growth company, even if the growth slows. They're also the top brand in the industry, and have plenty of room for expansion through acquisitions. It appears that Apple TV faces the lock on content held by the cable TV operators and satalite companies. Apple could literally buy DirecTV, Viacom or Newscorp for cash and start changing the way we receive that content. I'm not sure about $607, but the $500 projections on the stock price don't seem very aggressive.
  • Art  •  5 months ago
    ...and he'll be shorting all the way up. Just another Wall Street liar and swindler.
  • yahoo  •  Sacramento, California  •  5 months ago
    I want to sell him now 2 mil shares at 420/share. What a pimp
  • emjay  •  Atlanta, Georgia  •  5 months ago
    I guess it is $120 BILLION in cash. Anyhow, this article is worthless
  • Dent  •  5 months ago
    I agree the stock looks like a great value. I have two problems. Steve Jobs is gone, and they don't pay a dividend. I firmly believe that the company will stagnate without Jobs.
    • Da Bears 5 months ago
      I partially agree... Job's was a great CEO, Manager and Motivator... He definitely was NOT the Willy Wonka people are making him out to be. Plenty of the product design has come from a number of individuals at Apple... not Jobs alone.
  • Jay  •  Brunswick, Georgia  •  5 months ago
    Nice prediction. Oil was going from 140 to 200 when it crashed to 40 back in 2008. Netflix was going to the moon. Gold was suppose to be 2200 an oz. and on and on. Stories like this are written because the writer needs to put out something and hasn't got a decent story to tell so here go the worthless predictions. Oh yea, a few years ago when Steve Jobs took his first medical leave Apple fell to 85. When he died it was business as usual.
  • Mark  •  Tacoma, Washington  •  5 months ago
    All you have to do is look at the fundamentals: Forward PE of 11, 81billion in cash, NO debt, iPhone, iPad and Macs all selling extremely well, worldwide smart phone penetration still quite low, China to come, iPhone 5 and iPad 3 and iTV in the future and finally Apple is way ahead of competition with how it creates,markets and sells devices which all just work. And the fear mongers with "law of big numbers" #$%$ has no relevancy with Apple still in it's infancy penetrating the market with it's devices and the analysts are clueless
    • John Doe 5 months ago
      Hey Mark, turn on your TV, you do know about the economic recession we have been in and will continue to be in for years to come. Put that little "factor" into the equation. Yours only works when people have jobs and income.
    • me 5 months ago
      That will happen if Obozo is voted out next November
  • patriot  •  Akron, Ohio  •  5 months ago
    Whoooo one hundred and twenty bucks. What will they do with all that money. Who proof reads this stuff?
    • andrew 5 months ago
      Its $120 per share.
    • Melvin 5 months ago
      The author assumed the reader has a certain level of intelligence.
    • Bob M 5 months ago
      LOL!!! Oh jeez that's priceless.
  • Beach Bum  •  Marco Island, Florida  •  5 months ago
    I know it's a typo in the article, but, it's funny to think Apple only has $120 in cash.

    "By next year, Apple will have $120 in cash and they'll have to do something," he says. "I don't think they'll buy back but I do think they'll issue a one time dividend."
    • badtat49221 5 months ago
      $120 a share
    • Bob M 5 months ago
      Another one. LOL. How embarassing to think that was a typo. Good thing you're not in a business class raising you're hand lol.
    • Beach Bum 5 months ago
      Actually, I think he meant to write $120 Billion in cash. Nice try boyz, I think you're both wrong.
  • Tony D  •  Los Gatos, California  •  5 months ago
    Keep in mind, Apple only controls about 20% of the mobile phone market, so there is a ton of room to grow still. Also keep this in mind. Back in the 80's when Microsoft was really on fire, they split that stock like 5 times. If they hadn't done that, MS would also be a $300+ stock right now despite their lack luster performance in the last decade.
  • stockpony  •  Washington, District of Columbia  •  5 months ago
    all the naysayers, cynics, thinkers, predictors, prophets, know-it-alls, and realists. horse hockey. with the company fundamentals being what they are, this is one time i think that the usual business history will be transcended. then all of us stupid believers that are crowding the stock can be vindicated. and as far as Steve being done, those individuals in his cadre that had as much to do with Apple's success: they are not.
  • stocks_boy  •  5 months ago
    And not too long ago some 'expert' was convinced AAPL should trade at $1000.
  • seek the truth 1  •  Peoria, Arizona  •  5 months ago
    iphone 5 or 6 will tell alot
  • Anonymous  •  Surfside, California  •  5 months ago
    Tulip Mania.
  • GoPat  •  Paris, France  •  5 months ago
    Eye popping even for him ? I guess he is just picking numbers in the air.
  • Global wizard  •  Fayetteville, North Carolina  •  5 months ago
    Gene Munster.......I wonder if he looks like Herman?
  • Some Dude  •  5 months ago
    Time to buy call LEAPs then with a target price of $100 above the current price. Turn around and sell monthly OTM call options to bring down the price. That way if this chump is right, you'll make a tidy profit; otherwise if he's wrong at least you won't lose big
  • Bob  •  5 months ago
    Will Apple TV be a TV, or an external box connected to the TV. If it is a TV, then the margins will not/can not, be the same as other apple products, regardless of the amenities.
  • Praise_Cheeses  •  Madison, Wisconsin  •  5 months ago
    $120?? They'll only be able to afford an Android phone with that change.
  • Handsome  •  5 months ago
    sounds like a buy then dump article.
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