HNZ)Shares of the ketchup making giant were up more than 20 percent following the announcement. (Click here to track the stock's reaction to the buyout news:
In an interview with CNBC's "Squawk Box," Buffett, Berkshire Hathaway chairman and CEO, said that, from an operational standpoint "Heinz will be 3G's baby."
Berkshire and and 3G will each put up $4.4 billion in equity for the deal, along with debt financing from JPMorgan Chase and Wells Fargo. Berkshire is also buying $8 billion of preferred stock that pays 9 percent.
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3G, a Brazilian investment firm, owns a majority stake in Burger King, which it acquired in 2010 for $4 billion. 3G was founded by Jorge Paulo Lemann, Carlos Alberto Sicupira, Marcel Hermann Telles, Roberto Thompson Motta, and Alex Behring.
3G's Lemann approached Buffett in mid-December about a possible deal, and both approached William Johnson, Heinz's chairman, president and CEO, soon after. The first offer was made in mid-January.
Buffett on Heinz: This is My Kind of DealBerkshire Hathaway and 3G are buying Heinz for $72.50 per share for a total $28 billion. Warren Buffett, chairman & CEO of Berkshire Hathaway, weighs in on the deal.
"We look forward to partnering with Berkshire Hathaway and 3G Capital, both greatly respected investors, in what will be an exciting new chapter in the history of Heinz," Johnson said in a statement.
The deal was first announced on CNBC, and later confirmed by Heinz. In an interview with CNBC's "Squawk Box," Buffett, Berkshire Hathaway chairman and CEO, said that from an operational standpoint "Heinz will be 3G's baby."
Buffett said he first started talking about the Heinz deal back in December, "but I have a file on Heinz that goes back to 1980."
"This is my kind of deal and my kind of partner," he added. "Heinz is our kind of company with fantastic brands."
Buffett noted that the Heinz deal leaves Berkshire with enough cash on hand to bag another "elephant."
Berkshire and 3G were both advised by Lazard, JPMorgan, and Wells Fargo. 3G's legal advisor was Kirkland & Ellis and Berkshire was advised by Munger, Tolles & Olson.
Heinz was advised by Bank of America/Merrill Lynch, Centerview Partners, and Davis Polk & Wardwell.
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