LA MIRADA, CA--(Marketwire -09/04/12)- BioLargo, Inc. (BLGO) announced today that Central Garden & Pet (CENTA), one of America's leading marketers and producers of quality branded pet products, will launch the Odor-No-More® Cat Litter Additive at SuperZoo 2012 with the support of supply-chain partner Horn (www.ethorn.com). The Odor-No-More® Cat Litter Additive contains BioLargo's award-winning and innovative technology, making it the most effective odor and wetness eliminator for cat litter on the market. SuperZoo is a national show hosted by the World Pet Association for pet retailers. Expected to draw over 12,000 pet industry professionals, SuperZoo 2012 runs from September 11-13 at the Mandalay Bay Convention Center in Las Vegas.
In early 2011, BioLargo and its wholly owned subsidiary Odor-No-More, Inc. signed an exclusive license and supply agreement for the use of its technology in pet products with industry leader Central Garden & Pet. "We are excited to kick-off our agreement with Central Garden & Pet with our innovative Cat Litter Additive. Central has long-established distribution to serve pet supply retailers in the United States, and we are excited about the future for this unique product," stated BioLargo's president Dennis Calvert.
Odor-No-More® Cat Litter Additive was first sold in a limited introduction alongside Odor-No-More's award winning equine bedding additive product, which received a number of awards including "Best New Product" at SuperZoo, Horse Journal's coveted "Editor's Choice," and Horse Journal "Product of the Year" for its outstanding performance in odor and wetness control. This will also be the introductory show for the Odor-No-More Animal Bedding Additive product by Central's equine distribution arm, Thompson's Vet Supply.
"Consumers tell us they need safe and effective products that eliminate pet odors and wetness; our products are designed to break down ammonia and other odors on contact, and are highly effective at absorbing liquids, creating a cleaner and drier environment for animals," stated Calvert. "Our cat litter additive turns even the least expensive litter into a top performer."
Central Garden & Pet is a leading innovator, marketer, and producer of quality branded products for the lawn and garden and pets supplies markets. Committed to new product innovation, the company's products are sold to specialty independent and mass retailers.
Horn recently celebrated its 50th year in business as one of the nation's preeminent specialty ingredient and chemical distributors and has been working alongside BioLargo since 2009 to help the company build awareness of its products and technology, as well as establishing the backbone of infrastructure to support a product roll-out like this effort with Central Garden & Pet.
About BioLargo, Inc.
BioLargo's business strategy is to harness and deliver Nature's Best Solution® -- free-iodine -- in a safe, efficient, environmentally sensitive and cost-effective manner. Its proprietary technology works by combining micro-nutrient salts with liquid from any source to deliver free-iodine on demand, in controlled dosages, in order to balance efficacy of performance with concerns about toxicity. The technology has potential commercial applications within global industries, including but not limited to oil and gas, animal health, beach and soil environmental uses, consumer products, agriculture, food processing, medical, and water. It features solutions for odor & moisture control, disinfection and contaminated water treatment. The company's goal is to improve the quality of life for people worldwide, while it protects the environment, and produces positive economic results for our customers, partners, and shareholders. Its website is www.BioLargo.com. The company's Odor-No-More® product was awarded two Editor's Choice Awards, including a "Product of the Year" award, by the Horse Journal, a top industry publication, as well as a Best New Product SuperZoo Award, and are sold by BioLargo's wholly owned subsidiary, Odor-No-More, Inc. (www.OdorNoMore.com). In early 2011, the company signed an exclusive license agreement for the use its technology in pet products with industry leader Central Garden & Pet. BioLargo also owns a 50% interest in the Isan System, already commercialized in Australia, which was honored with a "Top 50 Water Company for the 21st Century" award by the Artemis Project.
Safe Harbor Statement
The statements contained herein, which are not historical, are forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward-looking statements, including, but not limited to, the risks and uncertainties included in BioLargo's current and future filings with the Securities and Exchange Commission, including those set forth in BioLargo's Annual Report on Form 10-K for the year ended December 31, 2011.
Dennis P. Calvert