Bob Guccione Jr. Reveals What Happened During Jessica Biel's Nude 'Gear' Cover Shoot

Business Insider

Bob Guccione, Jr. is the founder of Gear magazine — the publishing house responsible for Jessica Biel's infamous first sexy photo.

"She came to us through her people," he told us. "She  wanted to look like a sexy adult...she  knew that was going to kill her career if she stayed with [the good girl image]...she wanted to be a Bond Girl." 

In this interview,  Guccione  tells us what happened during Biel's shoot and whether he thinks there's a success formula in the  publishing industry.

 

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