Boingo Executives to Speak at WBA Wi-Fi Global Congress Beijing

Executives to Share Insights from the First Commercial Next Generation Hotspot Deployment; Explore New Monetization Opportunities via Advertising and Location-Based Services

Business Wire

LOS ANGELES--(BUSINESS WIRE)--

Boingo Wireless (WIFI), the leading DAS and Wi-Fi provider that serves consumers, carriers and advertisers worldwide, today announced two featured presentations at the WBA Wi-Fi Global Congress in Beijing, taking place November 18-21.

Next Generation Hotspot, Live: Exploring the First Commercial Deployment

Boingo Senior Vice President of Engineering Derek Peterson will deliver the opening plenary session presentation at 9 a.m. on November 21, titled “The First Commercial Next Generation Hotspot: Challenges and Results.”

The session will explore the deployment and operation of the first live Next Generation Hotspot test bed at Chicago’s O’Hare International Airport, which Boingo launched in September 2013. In an engaging and interactive discussion with Wireless 20/20 founder Randall Schwartz, Peterson will address the current challenges to industry-wide Next Generation Hotspot roll-out, new opportunities to kick-start adoption, and the latest protocol testing and manufacturer support data.

Wi-Fi and the Data Revolution: The Opportunities

Boingo Vice President of Corporate Communications Christian Gunning will explore emerging trends in leveraging network-based data to build value for stakeholders in his presentation at 16:40 on November 20, “Wi-Fi and the Big Data Revolution: The Advertising Opportunity.”

Taking place during the “Business Cases and Monetization Strategies” sessions, the presentation will provide insights into the latest in Wi-Fi-enabled macro- and micro-targeted advertising and data analytics, as well as opportunities for increased revenue for venues and network operators and enhanced customer service via location-based services.

In addition to presenting two sessions, Boingo is also participating in the WBA Wi-Fi Global Congress’ first “Live NGH Experience” at the event, alongside major carriers including AT&T, BT, China Mobile and NTT DOCOMO. The deployment will allow attendees to experience seamless Wi-Fi roaming via Passpoint-certified devices during the show.

Boingo has been a member of the WBA since 2008, and has been actively involved in the Next Generation Hotspot trials to support seamless Wi-Fi offload. The company contributes to WBA user experience recommendations for Hotspot 2.0, and supports Wi-Fi roaming standardization through participation in the WBA Interoperability Compliance Program (ICP). Boingo currently holds a seat on the WBA Board of Directors.

The WBA Wi-Fi Global Congress is the world’s leading carrier Wi-Fi event, featuring more than 70 speakers and the world’s largest exhibit of carrier grade Wi-Fi equipment and services; the conference attracts more than 500 attendees from around the globe. The Beijing 2013 event features the theme “Deploying Next Generation Hotspots and Carrier Wi-Fi.”

About Boingo Wireless

Boingo Wireless, Inc. (WIFI) helps the world stay connected. Our vast footprint of small cell networks covers more than a million DAS and Wi-Fi locations and reaches more than 1 billion consumers annually – in places as varied as airports, stadiums, shopping malls, restaurants, universities, and military bases. The Boingo platform is the only monetization engine of its kind, driving revenue through carrier offload, advertising, location-based data analytics, and consumer products like IPTV, high-speed broadband, and Wi-Fi. For more information about the Boingo story, visit www.boingo.com.

Boingo, Boingo Wireless, the Boingo Wireless Logo and Don’t Just Go. Boingo are registered trademarks of Boingo Wireless, Inc. All other trademarks are the properties of their respective owners.

Cautionary Statement Regarding Forward-Looking Statements

This press release contains “forward-looking statements” that involves risks, uncertainties and assumptions. Forward-looking statements can be identified by words such as “anticipates,” “intends,” “plans,” “seeks” “believes,” “estimates,” “expects” and similar references to future periods. These forward-looking statements include the quotations from management in this press release, as well as any statements regarding Boingo’s strategic plans and future guidance. Forward-looking statements are based on the company’s current expectations and assumptions regarding its business, the economy and other future conditions. Since forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. The company’s actual results may differ materially from those contemplated by the forward-looking statements. Important factors that could cause actual results to differ materially from those in the forward-looking statements include regional, national or global political, economic, business, competitive, market and regulatory conditions, as well as other risk and uncertainties described more fully in documents filed with or furnished to the Securities and Exchange Commission (“SEC”), including Boingo’s Form 10-K for the year ended December 31, 2012 filed with the SEC on March 18, 2013, and Form 10-Q for the quarter ended September 30, 2013 filed with the SEC on November 12, 2013. Any forward-looking statement made by Boingo in this press release speaks only as of the date on which it is made. Factors or events that could cause the company’s actual results to differ may emerge from time to time, and it is not possible for Boingo to predict all of them. Boingo undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.

Contact:
Boingo Wireless, Inc.
Katie O’Neill
310-689-1163
koneill@boingo.com
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