Bridgeline Digital announced that it has signed a multi-year, multi-million dollar agreement with a large national franchise to license its iAPPS ds platform. This large, nationally known franchise will power more than 4,300 franchise websites on iAPPS ds. iAPPS ds deeply integrates web content management, eCommerce, eMarketing, and web analytics capabilities into one unified platform providing a centralized digital engagement platform for organizations that need to offer their franchisees or dealer networks access to a local website that they can personalize, use to execute local marketing initiatives, measure results with analytics, and drive ecommerce initiatives. At a corporate level, iAPPS ds provides superior brand control and enables corporate marketing teams the ability to make marketing content available to their franchise owner and dealer websites.
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