Cree Expands Best-Selling LED Bulb Portfolio

New 75-Watt Replacement Bulb Delivers More Light, Convenient A19 Size and Unmatched Energy Savings

Business Wire
Cree Expands Best-Selling LED Bulb Portfolio
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New 75-watt replacement Cree LED Bulb (Photo: Business Wire) Multimedia Gallery URL

DURHAM, N.C.--(BUSINESS WIRE)--

Cree, Inc. (CREE) marks another milestone in LED lighting with the introduction of the new Cree® LED 75-watt Replacement Bulb. The game-changing Cree LED Bulb now shines even brighter with the 75-watt option. The revolutionary bulb looks and lights like a traditional incandescent bulb but uses 82 percent less energy and is designed to last 25 times longer. Conceived from the start to make quality LED lighting accessible to all, the new Cree LED Bulbs retail for $23.97 – delivering consumers a higher output LED bulb in a standard form factor that is priced less than competing 75-watt replacement LED bulbs.

“Driving to 100-percent adoption of LED lighting requires continuous innovation to meet even more customer needs,” said David Elien, Cree vice president, marketing and business development. “The new Cree LED 75-watt Replacement Bulb gives consumers even more options and yet another reason to switch to LED lighting.”

Cree LED Bulbs are the ideal replacement for energy-wasting 75-watt incandescents and compromise-laden CFL lighting. Boasting the same shape and size as the popular A19 traditional bulb, the Cree LED 75-watt Replacement Bulbs can be placed in most lighting fixtures in the home. Unlike many low-priced LED bulbs, Cree’s omni-directional LED bulbs turn on instantly and are easily dimmable with most standard incandescent dimmers. The high-performance bulb is illuminated by Cree LED Filament Tower Technology and provides a compact optically balanced light source within a real glass bulb to deliver consumers the warm light they love and want.

The Cree LED 75-watt Replacement Bulb delivers 1100 lumens, consumes 13.5 watts and is available in soft white (2700K) color temperature. The barrier-breaking bulb is backed by Cree’s industry-leading 10-year limited warranty. Please visit www.homedepot.com/cree to purchase the bulbs online today.

About Cree

Cree is leading the LED lighting revolution and making energy-wasting traditional lighting technologies obsolete through the use of energy-efficient, mercury-free LED lighting. Cree is a market-leading innovator of lighting-class LEDs, LED lighting and semiconductor products for power and radio-frequency (RF) applications.

Cree’s product families include LED fixtures and bulbs, blue and green LED chips, high-brightness LEDs, lighting-class power LEDs, power-switching devices and RF devices. Cree products are driving improvements in applications such as general illumination, electronic signs and signals, power supplies and solar inverters.

For additional product and company information, please refer to www.creebulb.com.

This press release contains forward-looking statements involving risks and uncertainties, both known and unknown, that may cause actual results to differ materially from those indicated. Actual results may differ materially due to a number of factors, including the risk that we may be unable to manufacture these new products with sufficiently low cost to offer them with acceptable margins; the risk we may encounter delays or other difficulties in ramping up production of our new products; the risk that actual savings will vary from expectations; customer acceptance of LED products; the rapid development of new technology and competing products that may impair demand or render Cree’s products obsolete; and other factors discussed in Cree’s filings with the Securities and Exchange Commission, including its report on Form 10-K for the year ended June 30, 2013, and subsequent filings.

Cree® is a registered trademark, and Filament Toweris a trademark of Cree, Inc.

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Contact:
Cree, Inc.
Corporate Communications:
Gena Fiegel, 919-407-7651
media@cree.com

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