Delta Quoted Sir Mix-A-Lot's 'Baby Got Back' On Twitter Today

Business Insider

If a company wants to stand out on social media, it has to have a personality.

But that basic marketing strategy knowledge didn't prepare anyone for Delta's surprise tweet today quoting Sir Mix-A-Lot's classic "Baby Got Back" — a song dedicated to a man's love of, well, butts.

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delta baby got back twitter plane

Twitter

Some social media manager has a taste for catchy '90s rap.

Even Jet Blue was impressed.

Jet Blue Delta Twitter

Twitter

The tweet had a mixed online reaction.

While "RuPaul's Drag Race" alum Shangela tweeted excitedly at Delta's ability to "make this jet twerk @ 10k feet," others responded with the simple  message, "No."



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