It’s a Despicably Delicious Thanksgiving Day with the Minions!

Universal Pictures and Illumination Entertainment’s ‘Despicable Me 2’ Float Debuts a Cupcake Parlor at the 87th Annual Macy’s Thanksgiving Day Parade®

Business Wire

NEW YORK--(BUSINESS WIRE)--

This Thanksgiving, Manhattan will share a memorable moment of Minion Madness with the world when a brand new “Despicable Me 2” float joins the 87th Annual Macy’s Thanksgiving Day Parade®.In celebration of the national holiday and the upcoming release on Blu-ray™ and DVD on Dec. 10and Digital HD on Nov. 26, 2013 of “Despicable Me 2,” the No. 1 comedy of the year rolls out a deliciously decorated cupcake parlor inspired by the blockbuster film. Featuring Gru, the reformed master criminal turned devoted dad, and the unpredictable Minions, the new Parade float promises to keep things lively and entertaining for millions of fans, both young and old.

“We are thrilled to welcome the Minions back to the Macy’s Thanksgiving Day Parade with a float that is every bit as colorful and imaginative as the film itself,” said Amy Kule, executive producer of the Parade. “The impish Minions will be wreaking their good-natured mayhem on this float that captures the humor, heart and all-out fun of 'Despicable Me 2' in a way that will surely delight Parade fans from across the country.”

“Being a part of The Macy’s Thanksgiving Day Parade is an honor for all of us in the NBC Universal family,” said Craig Kornblau, president of Universal Studios Home Entertainment. “'Despicable Me 2' is the kind of family entertainment that fans of all ages will enjoy this holiday season and we are delighted it will be included in such a beloved annual institution.”

The new “Despicable Me 2” float will feature the Minions and Gru and the first public appearance of a new character introduced in “Despicable Me 2.” The confectionary scene on the 20-foot high, 33-foot long classic bake shop-themed float features larger-than-life cupcakes. Measuring 3½-feet tall and 2-feet wide, these scrumptious delights will have millions of spectators craving a bite as they watch the Minion madness unfold down the route.

“Despicable Me 2” is coming home for the holidays with three, all-new mini-movies starring the Minions exclusively on Blu-ray™ on Dec. 10, 2013.

Gru, his adorable girls, and the mischievous Minions are back with a cast of unforgettable new characters in the blockbuster sequel to the worldwide phenomenon. Just as Gru has given up being super-bad to be a super-dad, the Anti-Villain League recruits him to track down a new criminal mastermind and save the world. Partnered with secret agent Lucy Wilde, Gru, along with the wildly unpredictable Minions, must figure out how to keep his cover while also keeping up with his duties as a father. Assemble the Minions for laugh-out-loud comedy in “one of the funniest, most enjoyable movies ever!” (MovieGuide®)

The 87th annual Macy’s Thanksgiving Day Parade airs nationwide on NBC-TV, Thursday, Nov. 28, 2013 from 9 a.m. – noon in all time zones.

About the Macy’s Thanksgiving Day Parade (NYSE:M):

With more than 50 million viewers across the country and more than 3.5 million spectators that line up along the streets of New York City each year, the Macy’s Thanksgiving Day Parade is a national icon that has grown into a world-famous holiday event. For more than 85 years, the Macy’s Thanksgiving Day Parade has marked the official start of the holiday season. Growing in size and scale, the Parade proudly marches down a more than 2-mile route in New York City with more than 8,000 participants in tow including Macy’s employees, their families, celebrities, athletes, clowns and dance groups spreading holiday cheer. The Parade also features America’s best marching bands, fabulous floats and Macy’s signature giant helium character balloons. For more information on the Macy’s Parade please visit www.macys.com/parade or call the Parade hotline at (212) 494-4495.

About Universal Studios Home Entertainment

Universal Studios Home Entertainment is a unit of Universal Pictures, a division of Universal Studios (www.universalstudios.com). Universal Studios is a part of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation.

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Contact:
Macy’s Thanksgiving Day Parade
Orlando Veras, 646-429-7450
Orlando.Veras@macys.com

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