Emerging Market ETF Focuses on Consumers

ETF Trends

An Emerging Markets based fund that debuted in September of 2010 that has impressively raised assets in a relatively short amount of time is ECON (EGShares Dow Jones Emerging Markets Consumer Titans, Expense Ratio 0.85%), which
currently has $926 million under management.

In fact, in the “Consumer Staples Equities” category, the fund ranks third behind XLP (SPDR Consumer Staples Select Sector, Expense Ratio 0.18%) and VDC (Vanguard Consumer Staples, Expense Ratio 0.14%) in terms of fund size based on assets under management.

The fund follows an index created by Dow Jones that is composed of thirty emerging markets based companies that are in the Consumer Goods and Services sectors, with exposure to names such as Companhia de Bebidas das Americas Ambev (10.87%), Naspers Ltd. (8.25%), and Fomento Economico Mexicano SAB de CV (6.90%) for instance.

Latin America is well represented, making up 48.54% of the portfolio and followed by EM based economies in Asia (29.55%), Africa (17.28%), and Europe (4.63%).

While we have largely reported selling pressure and net redemption activity in broad based EM products this year accompanied by bearish looking options flows for the most part (VWO (Vanguard Emerging Markets, Expense Ratio 0.20%) and EEM (iShares MSCI Emerging Markets, Expense Ratio 0.67%) have lost $596 million $1.43 billion in assets in 2013 via redemption activity), ECON seems to be bucking this trend, pulling in north of $156 million YTD.

EGShares Dow Jones Emerging Markets Consumer Titans

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For more information on Street One ETF research and ETF trade execution/liquidity services, contact Paul Weisbruch at pweisbruch@streetonefinancial.com.

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