Feel Golf Introduces Carbon Fiber Telescopic Retriever

New Design Is Reengineered With Stronger, Larger Head & Packaging

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Feel Golf Introduces Carbon Fiber Telescopic Retriever
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SANFORD, FL--(Marketwire -07/26/12)- Feel Golf Co., Inc. (FEEL) (FEEL), an innovator in golf club design for the past three decades, launches an improved line of telescopic golf ball retrievers.

The new patent pending retrievers have been repackaged and reengineered to prevent water from getting inside the shafts, preventing shaft failure. Feel Golf's new retrievers also have a 20 percent larger head made out of a stronger plastic alloy material and have a much improved spring mechanism. The Company also has two new carbon fiber models in the oven.

"We have had great success with the sales of our golf ball retrievers, but we wanted to make them even better and promote the improved durability of the product for our customers," said Lee Miller, Feel Golf CEO and PGA Professional with a PhD in engineering. "The new retrievers are the strongest, most compact and durable retrievers offered by Feel Golf."

The new patent-pending aircraft grade stainless steel shafts are designed to keep water out, which helps prevent corrosion and keeps the shaft from freezing up or sections coming apart, and in turn causing shaft failure.

This second generation retriever head is 20 percent larger, made from a stronger plastic alloy, and reengineered to capture the ball faster. The new spring-loaded head traps the ball in the water, sand or mud. Once the ball is trapped inside the head, it won't come out until it is released.

"Spring fatigue and disengagement have been historical problems with previous designs," said Miller. "So we shortened the spring mechanism in our new retriever head, changed the spring wire material and redesigned the coil to reduce over extension and help capture the ball a lot faster. All of the improvements help increase the product life and reduce product failure."

According to Miller, Feel's new head material also withstands deterioration that can be caused by certain golf course fertilizers. In addition to the improvements, two new retriever models are soon available with carbon fiber shafts. These patent-pending carbon fiber shafts are much lighter, have no internal mechanisms, and easier to use.

Feel also packaged their 2012 retrievers in a hanging clamshell to help protect against damage, discourage in store theft, present a smaller retail footprint and improve product display. Inside each clamshell is a free retriever head cover.

Feel Golf's retrievers come in four different lengths and three different shaft materials.

  • 7-foot "Standard" Stainless retriever collapses to 16 inches (Carbon Fiber with Boron is available October 2012).
  • 10-foot "Premiere" Stainless shaft collapses to 19 inches (Carbon Fiber with Boron is available October 2012).
  • 12-foot "Bigger" Aluminum shaft retriever collapses to 40 inches.
  • 15-foot "Extreme" Aluminum shaft collapses to 42 inches.

Free custom logo or message is available on the 7 and 10 foot stainless steel shafts with a minimum order of 48 retrievers.

Although there are vast improvements to the 2012 retrievers, Feel is offering this next generation model at basically the same 2011 price.

"With the price of golf balls today, our retrievers immediately pay for themselves," said Miller.

For more information, go to www.feelgolf.net or call 877-934-7387.

ABOUT FEEL GOLF Company, INC. (FEEL)
Feel Golf (www.feelgolf.net) is known for its award-winning wedges, its complete line of premium and better feeling golf clubs, as well as the world's number one reverse taper golf grip "The Full Release." Since 1985, Tour players worldwide have played Feel Golf wedges and irons to win major championships and tournaments. Feel Golf is adding a line of accessories; including but not limited to; a traditional mid-oversize putter grip; a reverse paddle putter grip and a line of patent pending ball retrievers.

SAFE HARBOR STATEMENT
Certain statements made in this news release are forward-looking in nature and, accordingly, are subject to risks and uncertainties. These forward-looking statements are only predictions based on our current expectations and projections about future events. Important factors could cause our actual results, performance or achievements to differ materially from those expressed or implied by these forward-looking statements.

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Contact:
FEEL GOLF
Lee Miller
CEO
321-397-2072
MEDIA CONTACT
Mike Leonard
Golf Marketing Services
407-347-7244

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