Mon, May 28, 2012, 11:40 AM EDT - U.S. Markets closed for Memorial Day

Ford asks GM to pull Super Bowl ad

Ford asks GM to pull Super Bowl ad implying that Silverado is most dependable truck

By Dee-Ann Durbin, AP Auto Writer | Associated Press – Sun, Feb 5, 2012 8:35 PM EST

Companies:

RELATED QUOTES

SymbolPriceChange
GM22.440.40

LAS VEGAS (AP) -- Ford is demanding that rival General Motors pull a Super Bowl commercial that implies the Chevrolet Silverado pickup is more dependable than the Ford F-Series.

But GM stands by the ad and says it will run during Sunday's game.

In the ad, a driver in a Silverado navigates a post-apocalyptic scene. When he meets up with some friends, he notices one is missing. It turns out that friend was driving a Ford.

GM says R.L. Polk data shows Silverados remain on the road longer than other pickups. But Ford says it has the most pickups with 250,000 miles (400,000 kilometers) on them.

Ford may have the last laugh. The F-Series has been the best-selling truck in the U.S. for 35 years, and outsold the Silverado by nearly 70,000 trucks last year.

 

8 comments

  • WILLIAM
    WILLIAM  •  9 days ago
    SOMEBODY please look up the facts, i have been calling jd powers and edmunds for 10 years getting the sale numbers. anybody that has read 4 wheeler or 4 wheel offroad their whole life would also know. chevy and GMC are the same truck, they dont sell gmc cars. they HAVE for the last 10 years i have checked, out sold ford every year! gm and toyota are the highest 2 car companies in sales world wide, not ford. i have had 27 ford service trucks for work and 27 of them broke. i will never buy a ford!
  • socialidiocies
    socialidiocies  •  3 months ago
    The shear fact that corporate Ford will not back it's "quality" by enforcing a standard at dealerships leaves ford unreliable. Ford has set up a system that allows the dealships to opporate corruptly while corporate ford will not back their product and force you to deal with the dealership.

    Always read what you initial because they'll write stuff you did not say or agree to. If you don't agree with it, do not initial. Pay and demand your vehicle and take it up in court.
  • michr
    michr  •  Crossville, Tennessee  •  3 months ago
    true ford pickups outsell chevy pickups but chevy and GMC trucks combined outsell ford and lincoln trucks combined..... in reality GM trucks have outsold ford trucks every year
  • NobodyowesU
    NobodyowesU  •  Tampa, Florida  •  3 months ago
    Just a few months ago the Obama Regime demanded that Ford remove an advertisement that correctly noted GM's acceptance of bail-out money.
  • on_my_soapbox
    on_my_soapbox  •  Cincinnati, Ohio  •  3 months ago
    I'd put my lil 93' Ford Ranger w/289,000 miles(along with the F150 too) against any POS chevy.
    btw... what a lamea$$ commercial.
    • socialidiocies
      socialidiocies 3 months ago
      Then the 95 engine you would have needed a transmission at 70k, a long block at 90k, and fix the leaking seals at 120k. Better off running off a cliff. '95 had the worst engine ford made. Coupled with the lack of corporate owneship supporting croooked dealships, Fords not worth the #$%$ to #$%$ on it.
  • Tammy
    Tammy  •  3 months ago
    Have always owned Chevy up until it turns into Gov't Motors ..... Go FORD ... what a cheap shot but the American consumers are not fool
  • Davi
    Davi  •  Pittsford, New York  •  3 months ago
    F%$# Government Motors! They stole from the American taxpayers and now lie about the "quality" of their products! Right. Volts burst into flames and Cruses shipped without brake parts. As I sad, F^%# Government Motors.
    • Irfaan t
      Irfaan t 3 months ago
      hi Davi you're the #$%$ right now because you don't know what you are talking about. 100K jobs would have been lost. also yes tax payers own part of the company because our wise GOv't refuses to sell their shares because they are making money. Now about the Volt our crash geniuses disabled all saftey systems before conducting the crash and the vehicle caught on fire after being left mangled for 3 weeks. so get your facts right before you talk out of your #$%$
  • Irfaan t
    Irfaan t  •  Santa Clara, California  •  3 months ago
    Ofcourse Ford sells more trucks then GM because they offer 1,000s extra in rebate. Try to trade one in after a year then you'll get an idea of how much money you lost. Counting rental sales up to $7-8,000 rebates ofcourse you'll sell more thats a no brainer. but combine sales and gm got em beat by a mile
 Post a comment
 
Symbol Price Change % Chg 
Your most recently viewed tickers will automatically show up here if you type a ticker in the "Enter symbol/company" at the bottom of this module.
You need to enable your browser cookies to view your most recent quotes.
Save List to Portfolio »
 
Sign-in to view quotes in your portfolios.

Trading Center

Yahoo! Finance on Facebook

  YAHOO! FINANCE ON TWITTER