Here's What Yelp CEO Jeremy Stoppelman Said About The Company's Future And Exposing Fake Reviews

The future of local reviews site Yelp lies more and more in mobile, said CEO Jeremy Stoppelman at our media conference IGNITION last week.

Stoppelman said that sites with mobile potential will shift their priorities and transform from companies with huge desktop sites with little mobile presence to mobile apps with small sites.

Watch the excerpt below to find out how Yelp does sting operations to expose fake reviews on the site, and more about its plans for the future below.

Produced by Business Insider Video

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