Iconosys Announces Upgrades to America’s #1, Most Popular Halloween Themed Family Safety App

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Coming soon on iPhone and now with updated features providing for more accuracy and redundancy and other great new accessories, Trick or Tracker(R) remains America's #1, must-have family safety app for Halloween.

ORANGE COUNTY, Calif., October 14th / ACCESSWIRE / Today, Iconosys, Inc, a leading developer of over 1000 family safety, lifestyle, and entertainment Smartphone apps (including the ever popular Word Bully(R) and Drive Reply(R) apps), is pleased to announce updates and improvements to its leading family safety app, Trick Or Tracker(R), which allows parents to monitor their child's location at all times on Halloween (as well as during the year!), via their Smartphone.

Trick Or Tracker(R) was originally developed to provide parents with a means of effectively monitoring their trick or treating children on Halloween night, although it can be used all year round. The app allows parents to monitor whereabouts and locations of one or more of their children from a single smart device. Parents can set an allowable perimeter and receive notifications if their child travels outside of this perimeter, or pre-set destinations like their home or school and receive notifications when the child arrives at his or her destination. And because many, if not most, children are now using and carrying Smartphones on a daily basis, and this app alleviates the fear and stress that concerned parents might otherwise have about letting them out of their sights.

When it was introduced in autumn of 2010, the Trick Or Tracker(R) app was an instant hit … becoming so popular that it was prominently featured on such television shows as Saturday Night Live, The Today Show, The Doctors, and Good Morning America. Today, after continued press coverage and publicity, not to mention 10's of thousands ofdownloads, Trick Or Tracker(R) continues to be the Halloween family safety app of choice, with the Chicago Tribune naming it the #1 app for Halloween 2013 just last week.

Commented Wayne Irving, II, co-founder of Iconosys and developer of Trick Or Tracker(R), "The app continues to grow and maintain its loyal customer base. Protecting the safety of our children will never go out of style and will always be a central priority for parents, particularly during holidays like Halloween where kids may be out and about alone, with friends, or other adults. Being selected and highlighted again as the number 1 Halloween app, for the 3rd year in a row and by a highly respected organization such as the Chicago Tribune, is such a great reward and thrill for us all here. We are very proud to have created leading apps like Trick Or Tracker® that have real staying power and have yet to be matched in the competitive marketplace for mobile communications apps."

Trick Or Tracker(R) now comes loaded with Iconosys' other popular child safety app technologies, including Guards Up™ a geo-fence technology, Latchkey Kid™ , a technology that notifies the parent or guardian when a child arrives home from school or to school [what every parent needs to have if their child takes the bus, is dropped off by a third party, or is walking to school], as well as other enhanced Iconosys' technologies, all built right into the child's phone. Trick Or Tracker(R) installs easily on both the parent's phone and the child's phone, allowing the adult to find the child either on demand or at pre-set check-in intervals, and enabling the children to locate the parent or to send a distress message to the parent in a time of need, which notifies the parent or message recipient of the child's exact physical location through the aid of a daytime satellite map.

Trick or Tracker® Bi-Directional Family Locator Features Include:

- Enables parents to locate their child with the touch of a single button on their Smartphone for ultimate convenience.

- The app easily installs on both the parent's phone and the child's own phone.

- Using Iconosys' Tether Together(TM) technology, the app triggers a message to be sent to the child's phone with the help of a special secret pin; the pin is picked up by the child's phone, engages the child's phone to collect GPS coordinates, and responds to the parent with the exact physical location of the child.

- The child's phone has special "Where Am I?", "Send Location", and "Where's My Parent?" buttons, and the parent's phone has a corresponding "Where's My Child?" button.

- Trick or Tracker(R) can also be programmed to automatically send out updates of physical locations, in pre-set intervals, from the child's phone to the parent's phone. Additionally, the parent can set up his or her own "Geo-Fence" and "Location Triggers" to notify the parent if their child is traveling outside an allowable area, or has reached a pre-set destination, such as "home from school."

- Until iTunes approval for the iPhone submitted version, only the child's phone must be an Android OS phone. For the parent, any Google maps-loaded phone (including iPhone, Blackberry, or Windows Phone) will work using a simple manual process. However, for best results, Iconosys recommends that both the parent and the child user should be using Android OS phones like the Samsung Galaxy or Motorola Droid family of phones.

- The app also has a very handy flashlight feature that illuminates the phone screen, casting a ray of light on a child's path and allowing the child user to travel more safely in the dark. This flashlight feature is available in white, as well as in several glow-stick colors and patterns perfect for Halloween and other special events and occasions (orange, pink, blue, red, and green).

Availability
Trick or Tracker® is now available for download from Amazon or Google Play, at Iconosys.com, and at TrickOrTracker.com. The app costs $4.99 for a lifetime license, but on Halloween Day, it will be available from http://www.trickortracker.com/ for free from 8am EST until 11:59pm EST. On Android, the app is available in English and Spanish.

The app has been completed for iPhone, but is awaiting iTunes approval at this time. We anticipate receiving this approval and having availability on iTunes very soon.

About Iconosys, Inc.:
Iconosys, a member of the National Organization for Youth Safety (NOYS), is also the maker of the widely used and well publicized cyber-bully and family safety apps Word Bully(TM), Trick or Tracker(R), Drive Reply(R), and its latest registered trademark app, Zombie Slasher(R). Iconosys develops technologies and technology-driven products for its clients with a goal toward designing apps that enrich, enhance, and ultimately make safer, our day-to-day lives.

In all, Iconosys has developed a catalog of over 1000 smart device apps and related technologies for iOS, Windows Phone, BlackBerry, and Android OS Smartphones and tablet computers since its founding in 2009, approximately 100 which are directly related to family safety and welfare related services. The company is 10% owned by the public company, Monster Arts, Inc. (APPZ).

Media Contact: Jessie Redmayne
(949) 335-5350

Any statements contained in this press release that relate to future plans, events or performance are forward-looking statements that involve risks and uncertainties, including, but not limited to, the risks associated with the management appointment described in this press release, and other risks identified in the filings by Monster Arts, Inc. (APPZ), with the U. S. Securities and Exchange Commission. Further information on risks faced by APPZ are detailed in the Form 10-K for the year ended December 31, 2012, and in its subsequent Quarterly Reports on Form 10-Q. These filings are or will become available on a website maintained by the U. S. Securities and Exchange Commission at http://www.sec.gov/. The information contained in this press release is accurate as of the date indicated. Actual results, events or performance may differ materially. Monster Offers does not undertake any obligation to publicly release the any revision to these forward-looking statements that may be made to reflect events or circumstances occurring after the date hereof or to reflect the occurrence of unanticipated events. Included in this release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. The company's actual results could differ materially from those anticipated in the forward-looking statements.

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