IDC to Display Targeted Advertising and Video Contribution Solutions at CCW 2013

Marketwired

OTTAWA, ONTARIO--(Marketwired - Nov. 12, 2013) - International Datacasting (IDC.TO), a global leader in digital content distribution for the world's premiere broadcasters, will feature its targeted ad insertion platforms and MPEG-2/MPEG-4 video encoder at the upcoming Content & Communications World Expo (CCW).

CCW is an annual convention focused on media and entertainment technology and also including includes HDWorld, SATCON and the Production + Post conferences. The conference is held from November 13 -14 at the Jacob Javits Center in New York City. IDC will be exhibiting in Booth #1348.

"CCW attracts high-profile broadcasters, film producers and video production professionals," said Doug Lowther, President and CEO of IDC. "It's an exciting show and always a welcoming venue for innovative technology. We're looking forward to featuring our TV and radio ad insertion platforms which help broadcasters capture a greater share of ad revenue."

Highlighted products will include: IDC's LASER™ Targeted Ad Insertion Platform, STAR Pro Audio™ Solution, and the TITAN Video Encoder.

Globally, broadcasters and service providers lose millions of dollars in ad revenues every year because of licensing, regulatory and copyright issues specific to certain regions throughout the world. With the LASER solution, operators can provide regionalized ad insertion and blackout management for satellite delivered content - from one cost-effective platform. The solution's blackout capabilities ensure that the broadcaster can safely sell and distribute any network-wide ad, even if it is not permitted or suitable for the entire distribution footprint.

Also for TV broadcasters, IDC will feature the TITAN MPEG-2/MPEG-4 video encoder. This cost-effective, high-performance encoder is designed for outside broadcast applications for news and sports programming contribution. With the TITAN, operators can easily set up contribution links using intuitive menus and front panel controls to set compression and modulation parameters. A built-in browser interface is equally user friendly. The TITAN video encoder interoperates with a wide variety of DSNG systems, provides compression format flexibility and now offers more software/hardware features bundled into one affordable system. IDC has over 20 years of experience delivering professional MPEG video contribution encoding platforms and has over 5,000 installations worldwide.

Additionally, IDC will highlight the second generation of its popular STAR Pro Audio Solution. STAR provides radio networks with localized ad insertion, helping them boost revenue and lower operating costs. The STAR platform's ad and program insertion capability allows operators to send selected ads to specific regions or receivers. Stored audio files can be inserted seamlessly into live or recorded programming. Cost savings can also be realized through shared hub support, which enables multiple radio networks to share one multi-channel receiver instead of deploying several single-channel receivers. Additionally, the STAR platform uses up to 70% less satellite bandwidth compared to other solutions, resulting in significant cost savings.

About International Datacasting Corporation:

International Datacasting Corporation (IDC.TO) is a global leader in digital content distribution for the world's premiere broadcasters in radio, television, data and digital cinema. IDC offers a broad portfolio of advanced solutions including the STAR Pro Audio™ Solution, LASER™ Targeted Ad Insertion Platform, and the Digital Tattoo™ DTH Over IP Gateway. The company's products and solutions are in demand for radio and television networks, targeted ad insertion, digital cinema, 3D live events, satellite news gathering, sports contribution, VOD, and IPTV. IDC is headquartered in Ottawa, Canada, with regional offices in Arnhem, the Netherlands and in San Diego, California. The company has installations in over 100 countries and service offices in Thailand and Singapore, and an international network of value-added partners and resellers. For more information visit: www.datacast.com.

Forward-Looking Statements:

This press release contains certain information that may constitute "forward-looking information" and/or "forward-looking statements" within the meaning of applicable Canadian securities laws. All forward-looking information and forward-looking statements are necessarily based on a number of estimates and assumptions that are inherently subject to significant business, economic and competitive uncertainties and contingencies. All statements other than statements which are reporting results as well as statements of historical fact are forward-looking statements that may involve a number of known and unknown risks, uncertainties and other factors; many of which are beyond the ability of IDC to control or predict.

Forward-looking statements are generally identifiable by use of the words "may", "will", "should", "continue", "expect", "anticipate", "estimate", "believe", "intend", "plan or "project" or the negative of these words or other variations on these words or comparable terminology. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Risk factors that might cause actual results to differ materially include, but are not limited to: competitive developments; risks associated with IDC's growth; expectations regarding new product initiatives and timing, including the STAR Pro Audio™ Solution, LASER™ Targeted Ad Insertion Platform and Digital Tattoo™ DTH Over IP Gateway; any difficulties with integrating acquired product lines into IDC's business and/or manufacturing procedures; any difficulties or disputes with IDC's subcontractors, contract manufacturers and suppliers; IDC's dependence on the development and growth of the satellite services market; a lengthy and variable sales cycle for IDC's products and services; IDC's reliance on a small number of customers for a large percentage of its revenue; expectations with respect to the sufficiency of its financial resources and liquidity; regulatory risks and intellectual property infringement.

More detailed information about potential factors that could affect IDC's financial and business results is included in the public documents IDC files from time to time with Canadian securities regulatory authorities and which are available on SEDAR at www.sedar.com,

Except as expressly required by applicable law, we undertake no obligation to publicly update or revise forward-looking statements, whether as a result of new information, future events or otherwise. Forward-looking statements are provided to assist external stakeholders in understanding IDC's expectations as at the date of this release and may not be appropriate for other purposes. Readers are cautioned not to place undue reliance on such statements.

Contact:
International Datacasting Corporation
Virginia Lee Williams
(613) 596-4120, ext. 2233
vleewilliams@datacast.com
www.datacast.com

Rates