Manufacturer and distributor of snacks and beverages, J&J Snack Foods (JJSF) has always made back to back additions to its menu. Consistent with this trend, the company recently announced new products under its popular brand, SUPERPRETZEL. The new additions include SUPERPRETZEL’s SuperTwists, Sweet Cinnamon Soft Pretzel Bites and Bavarian.

SUPERPRETZEL’s SuperTwists are available in Honey Chipotle, Fiery Pumpernickel and Jalapeno Ranch flavors and contain savory cheese fillings. SUPERPRETZEL’s Sweet Cinnamon Soft Pretzel Bites features traditional soft pretzel dough with sugar and cinnamon bursts while the Bavarian Soft Pretzels blends old-world Bavarian style with traditional soft pretzels.

J&J Snack Foods is known for its niche snack food offerings. Recently, the company added Candy Shoppe Cookies to its Country Home Bakers portfolio. A few days back, the company added Bakers Select Sweet Rolls to its Home Bakers portfolio of breads and rolls.

These additions can be attributed to a rising demand for the company’s products. During fourth quarter fiscal 2013, pretzels and food service sales, which include new pretzels such as rolls, sticks, soft pretzel buns, were up 23%.

The company also makes frequent acquisitions to boost sales and fulfill demand, thus making optimum use of its cash. In Oct 2013, the company acquired the assets of New York Pretzel. This Brooklyn N.Y-based company makes soft pretzel products sold mainly in the northeast region to retailers and food service locations. Going forward, these acquisitions are likely to add to the top line of the company.

J&J Snack Foods presently has a Zacks Rank #3 (Hold). Among the stocks worth considering in the food industry are Omega Protein Corp. (OME), Pinnacle Foods Inc. (PF) and The J. M. Smucker Company (SJM). While Omega Protein carries a Zacks Rank #1 (Strong Buy), Pinnacle Foods and The J. M. Smucker hold a Zacks Rank #2 (Buy).

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