In preparation of this year’s San Diego Comic-Con, automakers and comic makers alike are pulling out all the stops to promote their weird and wonderful creations. This year, Kia teamed up with West Coast Customs and DC Comics to create yet another superhero-inspired ride. This time, with the Justice League on display.
Legendary comic book artist and DC Entertainment Co-Publisher Jim Lee penned the Sorento‘s super design. One side sports Batman, Green Lantern and Wonderwoman, the other features the Flash, Superman, Aquaman and Cyborg. The whole visual package was pulled together by Kia and the team at West Coast Customs, under a facade of metal blue and custom wheels.
But don’t think this custom Sorento is just for show. Kia and DC are sending the SUV to the eBay auction block for a 10-day charity auction benefitting the “We Can Be Heroes” campaign. The auction- going on now- will last through July 27th.
Before the super Sorento heads to the auction block though, you can catch it on display at the San Diego Comic-Con, now through July 21st.
- Visual Arts
- West Coast Customs
- DC Comics