CAMBRIDGE, Mass.--(BUSINESS WIRE)--
MC10 today announced that it has been named a 2014 International CES Innovations Design and Engineering Awards Best of Innovations Honoree along with Reebok for the Reebok CHECKLIGHT™. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, independent engineers and members of the trade media to honor outstanding design and engineering in cutting edge consumer electronics products.
The groundbreaking Reebok CHECKLIGHT™ is a sports and activity impact indicator designed for athletes of all ages and skill-levels. Designed as a comfortable, conformal skullcap, the CHECKLIGHT™ is designed for use in all helmeted and non-helmeted contact sports and activities.
In the heat of competition, athletes are often unaware of the severity of a blow to the head. MC10 and Reebok have delivered a simple solution. The CHECKLIGHT™ design uses multiple motion sensors to provide actionable impact data to help assess an athlete before continuing to play. An easy-to-read display of red and yellow lights indicates the level of impact. The Reebok CHECKLIGHT™ is the first impact indicator that comfortably positions wearable electronics directly on the athlete - not on the athlete’s protective equipment.
“We are honored to be recognized as a CES Innovations Award Honoree,” said Dave Icke, CEO of MC10. “At MC10, we are passionate about raising the bar when it comes to making technology truly wearable. Our ultra-thin, seamless technology platform enables brands like Reebok to design innovative solutions to real-world problems in elegant and comfortable packages. The Reebok CHECKLIGHT embeds MC10’s conformal electronics into a closely fitting skullcap in a way that is not distracting to the athlete, so that it can passively collect important impact data. We are excited that this product widens the window into consumer health.”
The prestigious Innovations Design and Engineering Awards are sponsored by the Consumer Electronics Association (CEA)®, the producer of the International CES, the global gathering place for all who thrive on the business of consumer technology, and have been recognizing achievements in product design and engineering since 1976. Past winners include Samsung, Sony, Nest, Bang & Olufson, and LG.
The Reebok & MC10 CHECKLIGHT will be displayed in The Venetian at the 2014 International CES, which runs January 7-10, 2014 in Las Vegas, Nevada. Honorees will also be displayed at CES Unveiled: The Official Media Event of the International CES from 4-7 p.m. on Sunday, January 5 in South Seas Ballroom C at Mandalay Bay.
The Innovations entries are judged based on the following criteria:
- Engineering qualities, based on technical specs and materials used
- Aesthetic and design qualities
- The product’s intended use/function and user value
- Why the product deserves the Innovations award, including specifics regarding its unique/novel features and features that consumers would find attractive
- How the design and innovation of this product directly compare to other products in the market place
Products chosen as an Innovations honoree reflect innovative design and engineering of the entries. Examples may include the first time various technologies are combined in a single product or dramatic enhancements to previous product designs.
Innovations 2014 Design and Engineering Award Honoree products are featured on CESweb.org/Innovations, which lists product categories, as well as each product name, manufacturer information, designer, description, photo and URL.
MC10 extends human capabilities through virtually invisible and conformal electronics. The company reshapes rigid, high performance electronics into human compatible form factors that stretch, bend and twist seamlessly with our bodies and the natural world. MC10 is headquartered in Cambridge, MA. Visit MC10 online at www.mc10inc.com.
- Consumer Discretionary
- International CES
Elyse Winer, 617-234-4448