Media tech accelerator Matter announces its second class of startups

Gigaom

Matter, the accelerator for media startups founded by Corey Ford and backed by KQED, the Knight Foundation and PRX, announced its second class of startups Wednesday. Here they are:

Connu – Connu helps emerging writers find, connect with, and monetize audiences through publishing the best new short stories.

Contextly – Contextly enables publications of all sizes to be both informative and viable in the age of drive-by readers by marrying editorial wisdom to the power of algorithms.

The Creative Action Network – The Creative Action Network (CAN) is a marketplace for artists, causes, and supporters to harness their talents for good by creating, buying, and sharing original, crowdsourced creative content and merchandise.

Formidable – Formidable Corp. bursts the filter bubble to help connect you to people outside of your social circle.

Getcast – Getcast empowers creative professionals to take control of their careers by connecting them through a platform that helps them showcase their work, hone their craft, and collaborate on a global scale.

Hacklog – Hacklog empowers individual journalists to be more relevant to their audiences, impactful with their stories, and in charge of their careers by providing honest analytics.

Woop.ie – Woopie (Write Only Once, Publish It Everywhere) empowers writers and publishers to easily reach their audiences on all devices and platforms through a digital content publishing tool focused on responsive design.”

Matter founder Ford was a journalist at Frontline, taught entrepreneurship at Stanford’s design school and launched the Runaway Program at VC fund Innovation Endeavors. Matter’s first class, which was chosen in March, consisted of six startups, including ChannelMeter, a video analytics platform, and SpokenLayer, which lets publishers add audio to web articles. Matter says that half of those startups have closed additional investments and two received acquisition offers.

The startups will enter a four-month program based in Matter’s San Francisco offices starting this week, and will each receive a $50,000 investment. A demo day will take place in February.




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