Motorola has been building up hype for the Moto X, its first smartphone since Google bought the company. And the marketing campaign has been pretty heavy with its use of sexual double entendres.
For example, this afternoon Motorola tweeted out a photo of the phone with a customized back casing with the message, "Yep. We've got wood." (No explanation necessary.)
Matthew Panzarino of The Next web noticed that "Motorola replaced the penis joke on the Moto X page with a ... goldilocks reference?"
Here's the original image:
And here's what's on the site now:
A stranger double entendre.
A similar thing happened with another image.
To advertise Moto X's touch-free voice control, Motorola wrote "Touch each other, not phones. Moto X responds to your voice, no touching necessary. (That's what she said.)"
Yes, it actually threw in a "that's what she said" joke just so consumers knew that the prior sentence was laced with sexual implications.
Click to enlarge:
Now Motorola took the "That's what she said" line off the image online to be less explicit.
Who wants to read between the lines?
More From Business Insider
- Foursquare Just Did A User-Tracking Deal With One Of Facebook's Biggest Ad Partners
- Major Cannes Award Winner Sued For Copyright Infringement [THE BRIEF]
- AD OF THE DAY: This Is The First Commercial For Carl's Jr.'s Awesome Pop Tart Ice Cream Sandwich