PARSIPPANY, N.J.--(BUSINESS WIRE)--
Mrs. Dash, the No. 1 selling salt-free seasoning blend, has unveiled a newly designed website developed as a resource for consumers searching for ways to quickly and easily infuse flavor into their culinary creations. Enjoying healthy, flavorful and budget-friendly meals is often challenging for busy consumers. The new MrsDash.com provides recipes, product suggestions, educational information and insight into healthy living through a reduced sodium lifestyle.
The new MrsDash.com was designed as a flavor resource for those craving inspiration when preparing meals. In response to requests made by the brand’s biggest fans, new site elements and functionalities now include:
- An extensive recipe database, with more than one thousand low-sodium meal solutions. Consumers can now share their favorite recipes with friends, print recipe cards and search for meals based on occasion or ingredient
- Links to real-time Facebook and Twitter posts, enabling site visitors to directly engage with more than 500,000 of Mrs. Dash’s fans
- A new blog section featuring regular brand and product news updates, as well as promotions and exciting giveaways
- A dedicated coupon page with deals and discounts on popular products
“Mrs. Dash fans spoke and we listened. We heard their requests for information and product tips to help them create flavorful, sodium-conscious meals,” explained Renee Heath, Digital Marketing Manager, B&G Foods. “With this website re-launch, Mrs. Dash fans will be greeted with an easy-to-navigate hub they can enjoy visiting regularly to make flavor statements at every meal.”
In addition to the website, Mrs. Dash recently expanded its line of salt-free offerings with the addition of Mrs. Dash Salt-Free All Natural Seasoning Mixes. Available now at grocery stores nationwide, Mrs. Dash Salt-Free, All Natural Seasoning Mixes are an easy and delicious way to create lower sodium versions of your family’s favorite meals. The brand will continue to add to its portfolio of products throughout the year, arming salt-conscious consumers with even more options for adding flavor without adding sodium.
Consumers can get additional product information, recipe ideas and health tips by following Mrs. Dash on Facebook at Facebook.com/MrsDashRecipes, Twitter at Twitter.com/MrsDash, Pinterest at Pinterest.com/MrsDashRecipes and YouTube at Youtube.com/MrsDashRecipes.
About B&G Foods
B&G Foods, Inc. (BGS) and its subsidiaries manufacture, sell and distribute a diversified portfolio of high-quality, shelf-stable foods across the United States, Canada and Puerto Rico. Based in Parsippany, New Jersey, B&G Foods’ products are marketed under many recognized brands, including Ac’cent, B&G, B&M, Baker’s Joy, Brer Rabbit, Cream of Rice, Cream of Wheat, Devonsheer, Don Pepino, Emeril’s, Grandma’s Molasses, JJ Flats, Joan of Arc, Las Palmas, Maple Grove Farms of Vermont, Molly McButter, Mrs. Dash, New York Style, Old London, Ortega, Polaner, Red Devil, Regina, Sa-són, Sclafani, Sugar Twin, Trappey’s, Underwood, Vermont Maid and Wright’s. B&G Foods also sells and distributes two branded household products, Static Guard and Kleen Guard.
Anna Brown, 646-428-0623