Prudential Floberg, REALTORS® Joins Berkshire Hathaway HomeServices Real Estate Brokerage Network

Billings brokerage leader to operate as Berkshire Hathaway HomeServices Floberg Real Estate

Business Wire

BILLINGS, Mont.--(BUSINESS WIRE)--

Berkshire Hathaway HomeServices, the real estate brokerage network operated by HSF Affiliates LLC, today announced that Prudential Floberg, REALTORS® will join the network July 1 operating as Berkshire Hathaway HomeServices Floberg Real Estate.

“The storied Berkshire Hathaway name stands for strength, integrity and trust, and it is respected world-wide,” said Marilyn Floberg, president, Floberg Real Estate, speaking for herself and brokerage founder Don Floberg. “Now, we have the exclusive opportunity to represent the name in real estate. In our 55 years in the business, we haven’t experienced a brand opportunity of this magnitude. It’s a game-changer for our residential and commercial real estate services.”

Floberg Real Estate is a market share leader in greater Billings with strength and expertise across residential, commercial, farm and ranch properties and more. Linda Parker, broker/owner and general manager, said the Berkshire Hathaway HomeServices brand will resonate well locally. “We believe clients of all types will embrace our brand as a symbol of sound guidance and quality customer care,” she explained. “We also believe top agents will want to represent a brand whose namesake is Berkshire Hathaway.”

With their transition, Floberg Real Estate agents gain access to Berkshire Hathaway HomeServices’ Global Network Platform – a robust suite of real estate tools and resources – plus professional education, business consultation, marketing support and the exclusive Luxury Collection program for high-end listings. New tools and resources will extend the reach and efficiency of Floberg Real Estate agents including its commercial specialists. “Having access to the technologies associated with the Global Network Platform will help us strengthen our company’s No. 1 position in the marketplace,” said Broker/Owner and Commercial Manager Michael Oliver. “A great local company just got better, and that is good news for all of our clients.”

HSF Affiliates CEO Earl Lee applauded the brokerage’s transition. “We are proud to welcome Marilyn, Don and the entire Floberg Real Estate team to Berkshire Hathaway HomeServices,” he said. “Floberg Real Estate is a pillar of strength in greater Billings and we’re please they’ve joined our network.”

About Berkshire Hathaway HomeServices Floberg Real Estate

Floberg Real Estate, formerly Prudential Floberg, REALTORS®, offers residential and commercial real estate services as well as relocation and referral services. The brokerage was founded in 1959 by Broker/Owner Don Floberg. From a one-man office, the company has grown to a firm of close to 70 real estate associates and staff. It operates from its main office at 1550 Poly Drive in Billings and a branch office in Columbus. Plans include another branch office in Red Lodge and one in eastern Montana. Visit www.bhhsfloberg.com for details.

About Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices, based in Irvine, CA, is a brand-new real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Berkshire Hathaway HomeServices in early 2014 was named “Real Estate Agency Brand of the Year” by consumers in the 26th annual Harris Poll EquiTrend® study of the largest real estate networks. Visit www.berkshirehathawayhs.com.

Irvine, CA-based HSF Affiliates LLC operates Berkshire Hathaway HomeServices, Prudential Real Estate and Real Living Real Estate franchise networks. The company is a joint venture of which HomeServices of America, Inc., the nation’s second-largest, full-service residential brokerage firm, is a majority owner. HomeServices of America is an affiliate of world-renowned Berkshire Hathaway Inc.

Berkshire Hathaway HomeServices received the highest numerical Equity Score among real estate brands included in the 2014 Harris Poll EquiTrend® Study. Visit www.berkshirehathawayhs.com for details.

Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, and are used under license with no other affiliation with Prudential.

Contact:
for Berkshire Hathaway HomeServices
Kevin Ostler, 949-794-7980
kevinostler@hsfranchise.com
or
Marisa Mulqueen, 212-704-8112
marisa.mulqueen@edelman.com
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